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极光：2020年Q1智能手机行业季度数据研究报告(26页).pdf

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极光：2020年Q1智能手机行业季度数据研究报告(26页).pdf

1、20202020Q1Q1 2020.04 2 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 2020Q1 36.9%iPhone OPPOOPPOOPPO 5G5G2020Q1 5G45.1% iPhone 11iPhone 112020Q1iPhone 11 iPhone 3 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 CONTENTS 01 02 03 04 0101 5 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 Q1 20205

2、G2020 5G Q1 6 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 (Aurora Mobile, NASDAQ: JG) 2019.01-2020.03 2020Q1 36.9%vivo 24.8%OPPO2019Q4 3.110.6%iPhone 8.8% 28.7%28.7% 28.1%28.1% 32.1%32.1%35.1%35.1% 36.9%36.9% 22.8%22.8% 23.7%23.7% 24.4%24.4% 23.7%23.7% 24.8%24.8% 22.5%22.5% 23.3%23.3% 21.4%21.4

3、% 17.1%17.1% 14.0%14.0% 7.9%7.9% 7.1%7.1% 7.4%7.4% 9.7%9.7% 8.8%8.8% 11.3%11.3% 11.9%11.9% 10.6%10.6% 9.5%9.5% 10.6%10.6% 6.8%6.8% 5.9%5.9% 4.1%4.1% 4.9%4.9% 4.9%4.9% 0%0% 5%5% 10%10% 15%15% 20%20% 25%25% 30%30% 35%35% 40%40% 2019 Q12019 Q12019 Q22019 Q22019 Q32019 Q32019 Q42019 Q42020 Q12020 Q1 7 深

4、圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 (Aurora Mobile, NASDAQ: JG) 2019.01-2020.03 2020Q130.7%iPhone 19.0%OPPO17.5% vivo17.4%OPPO0.1 vivoOPPO 25.0%25.0% 26.0%26.0% 28.6%28.6% 30.5%30.5% 30.7%30.7% 20.1%20.1% 19.4%19.4% 19.1%19.1% 18.7%18.7%19.0%19.0% 17.6%17.6% 18.2%18.2% 17.3%17.3% 16.9%16

5、.9% 17.5%17.5% 16.2%16.2% 16.3%16.3% 16.7%16.7% 16.6%16.6% 17.4%17.4% 9.3%9.3% 10.0%10.0% 9.0%9.0% 8.6%8.6% 8.6%8.6% 11.8%11.8% 10.1%10.1% 9.2%9.2% 8.7%8.7% 6.8%6.8% 0%0% 5%5% 10%10% 15%15% 20%20% 25%25% 30%30% 35%35% 20002003 20192019 Q1Q120192019Q2Q220192019Q3Q320192019Q4Q420

6、202020Q1Q1 0202 9 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 0.3%0.3% 2.9%2.9% 7.7%7.7% 2019 Q32019 Q32019 Q42019 Q42020 Q12020 Q1 (Aurora Mobile, NASDAQ: JG) 2019.07-2020.03 2020Q15G 7.7%4.82020Q1 5G 20205G5G 2020Q1 5G 10 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 (Aurora Mobile, NASDAQ

7、: JG) 2020.01-2020.03 Mate 30 Pro 5GMate 30 5G2019Q4 5G2019 12vivo X302020Q1 5G22.3% 5G 29.7%29.7% 25.5%25.5% 22.3%22.3% 14.1%14.1% 6.7%6.7% 5.2%5.2% 5.0%5.0% 4.9%4.9% 4.6%4.6% 3.6%3.6% Mate 30 Pro 5GMate 30 Pro 5G Mate 30 5GMate 30 5G vivo X30vivo X30 Nova 6 5GNova 6 5G iQOO Pro 5GiQOO Pro 5G vivo

8、X30 Provivo X30 Pro Redmi K30 5GRedmi K30 5G vivo NEX 3 5Gvivo NEX 3 5G V30V30 V30 ProV30 Pro 1 1- - 2 2- - 3 3newnew 4 4+2+2 5 5- -2 2 6 6+2+2 7 7newnew 8 8- -3 3 9 9+1+1 1010newnew - 11 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 5G (Aurora Mobile, NASDAQ: JG) 2019.10-2020.03 5G2019Q4 2020Q1

9、5G 45.1%2526.9% 5G 45.1% 45.1%45.1% 19.9%19.9% 54.9%54.9% 80.1%80.1% 2020 Q1 2019 Q4 14.7%14.7% 21.2%21.2% 19.0%19.0% 45.1%45.1% 22.5%22.5% 26.0%26.0% 19.9%19.9% 31.6%31.6% 2020 Q1 2019 Q4 26.9%26.9% 58.3%58.3% 9.0%9.0% 5.8%5.8% 19.0%19.0% 58.9%58.9% 11.7%11.7% 10.4%10.4% 2525 2626- -3535 3636- -454

10、5 4545 2020 Q1 2019 Q4 12 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 13.1%13.1% 16.2%16.2% 36.6%36.6% 22.9%22.9% 21.8%21.8% 59.5%59.5% 86.9%86.9% 83.8%83.8% 63.4%63.4% 77.1%77.1% 78.2%78.2% 40.5%40.5% 4G4G5G5G Mate 30 ProMate 30 Pro vivo NEX 3vivo NEX 3 Mate 30Mate 30 Nova 6Nova 6 iQOOiQOO Pro

11、Pro Redmi K30Redmi K30 5899,5399* 4998,4498* 4499,3999* 3499,2999* 3798,3198* 2199,1699* *Redmi K306GB+128GB58GB+128GB (Aurora Mobile, NASDAQ: JG) 2020.01-2020.03 4G5G5G 4G500 64G5GQ1 5GRedmi K30 Q1Mate 30 Pro86.9%5G Redmi K3017 Redmi K30 5G40.5% 5G 0303 14 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备120562

12、75号-13 (Aurora Mobile, NASDAQ: JG) 2020.01-2020.03 2020Q1 iPhoneiPhone 11 iPhone 11 Pro Max 11.4%iPhone XR9.5% iPhone 41.8%41.8% 11.4%11.4% 9.5%9.5% 8.2%8.2% 7.1%7.1% 5.8%5.8% 5.1%5.1% 3.1%3.1% 3.0%3.0% 2.6%2.6% 2.3%2.3% iPhone 11iPhone 11 iPhone 11 Pro MaxiPhone 11 Pro Max iPhone XRiPhone XR iPhone

13、 XS MaxiPhone XS Max iPhone XiPhone X iPhone 11 ProiPhone 11 Pro iPhone 8 PlusiPhone 8 Plus iPhone 7 PlusiPhone 7 Plus iPhone XSiPhone XS iPhone 7iPhone 7 iPhone 8iPhone 8 15 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 18.9%18.9% 16.7%16.7% 13.8%13.8% 10.8%10.8% 8.9%8.9% 8.1%8.1% 23.7%23.7% 22.

14、7%22.7% 21.1%21.1% 19.5%19.5% 16.1%16.1% 14.9%14.9% 26.0%26.0% 25.2%25.2% 24.9%24.9% 23.7%23.7% 22.1%22.1% 20.4%20.4% 23.9%23.9% 25.5%25.5% 27.2%27.2% 29.7%29.7% 29.8%29.8% 28.7%28.7% 4.3%4.3%7.6%7.6%11.2%11.2% 14.8%14.8% 16.7%16.7% 16.9%16.9% 0.6%0.6%5.4%5.4%9.0%9.0% 0%0% 10%10% 20%20% 30%30% 40%40

15、% 50%50% 60%60% 70%70% 80%80% 90%90% 100%100% 2018 Q42018 Q42019 Q12019 Q12019 Q22019 Q22019 Q32019 Q32019 Q42019 Q42020 Q12020 Q1 2019 2019 iPhone 11iPhone 11 2018 2018 iPhone XSiPhone XS & &iPhone XRiPhone XR 2017 2017 iPhone 8iPhone 8 &iPhone X&iPhone X 2016 2016 iPhone 7iPhone 7 &iPhone &iPhone

16、SESE 2015 2015 iPhone 6siPhone 6s 20142014 iPhone 6iPhone 6 2013 2013 iPhone 5siPhone 5s (Aurora Mobile, NASDAQ: JG) 2018.10-2020.03 iPhone2019iPhone 112020Q19.0%2018 iPhone2019Q17.6% iPhone 11 iPhone 16 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 (Aurora Mobile, NASDAQ: JG) 2019.01-2020.03 202

17、0Q1iPhone53.3%2019Q4 3.3%2019Q110.5%iPhone 42020Q126.5% iPhone 3.3%iPhone 3.6%3.6%3.7%3.7%3.3%3.3% 2.8%2.8%2.6%2.6% 4.1%4.1%4.3%4.3%4.6%4.6% 4.1%4.1%4.2%4.2% 6.5%6.5%6.2%6.2%6.2%6.2% 6.0%6.0%6.2%6.2% 6.0%6.0%5.8%5.8% 6.8%6.8% 6.5%6.5% 7.2%7.2% 16.0%16.0% 17.6%17.6% 22.9%22.9% 24.0%24.0% 26.5%26.5% 6

18、3.8%63.8% 62.4%62.4% 56.2%56.2%56.6%56.6% 53.3%53.3% 2019 Q12019 Q12019 Q22019 Q22019 Q32019 Q32019 Q42019 Q42020 Q12020 Q1 iPhoneiPhone vivovivo OPPOOPPO 17 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 (Aurora Mobile, NASDAQ: JG) 2020.01-2020.03 2020Q1iPhoneiPhone 1111.3% 2017iPhone X7.0% 2018i

19、Phone XS Max 5.0%Top 10Mate 30 Pro 5G2.6% Mate 30 Pro 5GiPhone top 10 11.3%11.3% 7.0%7.0% 5.0%5.0% 4.3%4.3% 3.6%3.6% 3.5%3.5% 3.4%3.4% 2.7%2.7% 2.6%2.6% 2.3%2.3% iPhone 11iPhone 11 iPhone XiPhone X iPhone XS MaxiPhone XS Max iPhone XRiPhone XR iPhone 7 PlusiPhone 7 Plus iPhone 11 Pro MaxiPhone 11 Pr

20、o Max iPhone 8 PlusiPhone 8 Plus iPhone 7iPhone 7 Mate 30 Pro 5GMate 30 Pro 5G iPhone 8iPhone 8 0404 19 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 (Aurora Mobile, NASDAQ: JG) 2020.01-2020.03 2020Q1 52.4%iPhone vivo36.1% vivo vivo29.3% 20 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 (Aurora

21、 Mobile, NASDAQ: JG) 2019.01-2020.03 42020Q1 52.4%2019Q110.0% iPhone2019Q1 22.2%2020Q114.7% 2019Q110 5.4%5.4%5.2%5.2% 4.2%4.2%3.7%3.7% 3.5%3.5% 7.2%7.2%7.8%7.8% 7.5%7.5% 6.6%6.6% 6.3%6.3% 11.2%11.2% 11.1%11.1% 10.1%10.1% 10.3%10.3% 10.0%10.0% 11.6%11.6%11.0%11.0% 11.9%11.9% 11.8%11.8%13.1%13.1% 22.2

22、%22.2% 20.7%20.7% 17.5%17.5% 17.3%17.3% 14.7%14.7% 42.4%42.4% 44.2%44.2% 48.8%48.8% 50.3%50.3% 52.4%52.4% 2019 Q12019 Q12019 Q22019 Q22019 Q32019 Q32019 Q42019 Q42020 Q12020 Q1 iPhoneiPhone vivovivo OPPOOPPO 21 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 (Aurora Mobile, NASDAQ: JG) 2019.01-2020

23、.03 2019Q2vivo2020Q1 36.1% vivo2019Q41.8 vivo 3.1 5.3%5.3% 4.5%4.5% 3.5%3.5%3.1%3.1% 2.7%2.7% 5.9%5.9% 6.6%6.6% 6.4%6.4% 5.5%5.5% 5.1%5.1% 18.3%18.3%18.7%18.7% 15.4%15.4% 15.6%15.6% 11.8%11.8% 17.9%17.9%17.6%17.6% 15.7%15.7% 15.6%15.6% 15.3%15.3% 20.5%20.5% 22.1%22.1% 26.3%26.3% 27.2%27.2% 29.0%29.0

24、% 32.1%32.1% 30.5%30.5% 32.7%32.7%33.0%33.0% 36.1%36.1% 2019 Q12019 Q12019 Q22019 Q22019 Q32019 Q32019 Q42019 Q42020 Q12020 Q1 vivovivo OPPOOPPO iPhoneiPhone 22 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 (Aurora Mobile, NASDAQ: JG) 2019.01-2020.03 2020Q129.3% 42020Q1 28.4% 0.5 6.3%6.3%6.0%6.0%

25、 5.1%5.1%4.6%4.6% 4.2%4.2% 10.4%10.4% 10.3%10.3% 9.7%9.7%10.4%10.4% 10.0%10.0% 11.0%11.0% 10.5%10.5% 11.6%11.6% 12.1%12.1%13.2%13.2% 22.6%22.6% 21.3%21.3% 17.9%17.9% 17.5%17.5% 14.9%14.9% 20.7%20.7% 20.8%20.8% 24.6%24.6% 26.6%26.6% 28.4%28.4% 29.0%29.0% 31.1%31.1%31.1%31.1% 28.8%28.8%29.3%29.3% 2019

26、 Q12019 Q12019 Q22019 Q22019 Q32019 Q32019 Q42019 Q42020 Q12020 Q1 23 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 (Aurora Mobile, NASDAQ: JG) 2019.01-2020.03 2020Q1OPPO27.0%2019Q4 0.2 2020Q1OPPO31.0% 2019Q42.4OPPO OPPOvivo 2019Q41.6 OPPO 4.8%4.8%4.3%4.3% 3.5%3.5%3.0%3.0% 2.7%2.7% 5.7%5.7%6.4%6.

27、4% 6.3%6.3% 5.5%5.5% 5.2%5.2% 19.2%19.2%19.4%19.4% 16.2%16.2% 16.5%16.5% 12.9%12.9% 19.0%19.0%17.9%17.9% 19.5%19.5% 19.6%19.6% 21.2%21.2% 21.2%21.2%22.5%22.5%27.5%27.5% 28.6%28.6% 31.0%31.0% 30.1%30.1%29.5%29.5% 27.0%27.0%26.8%26.8%27.0%27.0% 2019 Q12019 Q12019 Q22019 Q22019 Q32019 Q32019 Q42019 Q42

28、020 Q12020 Q1 OPPOOPPO vivovivo iPhoneiPhone 24 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 1 1 1 1(Aurora Mobile, NASDAQ:JG)(Aurora Mobile, NASDAQ:JG) iAPPiAPP 2 2 2 2 : : 3 3 4 4 JIGUANGJIGUANG JIGUANGJIGUANG JIGUANGJIGUANG JIGUANGJIGUANG JIGUANGJIGUANG 5 5 6 6 JIGUANGJIGUANG 25 深圳市和讯华谷信息技术有限公司版权所有 2011-2019 粤ICP备12056275号-13 For developers , by developers For developers , by developers

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极光：2020年Q1智能手机行业季度数据研究报告(26页).pdf

极光：2020年Q1智能手机行业季度数据研究报告(26页).pdf