1、Make the complicated world simpler through technologyBaidu 2023Environmental,Social and Governance ReportContact usAddress:Baidu Building,No.10 Shangdi 10th Street,Haidian District,BeijingPostal code:100085Email:Baidu 2023 Environmental,Social and Governance Report03050406Nurturing TalentImproving S

2、ervicesPromoting Green IdeasContributing to SocietyTalent StructureTalent SelectionTalent EmpowermentTalent ProtectionContent GovernanceUser ExperienceInnovation ManagementAddressing Climate ChangeGreen OperationsAI Talent CultivationRural RevitalizationDifficulty ReliefCare for Key Groups3234364262

3、6668465174767778About This ReportMessage from the CEOAbout BaiduBaidu Business Case Study80020304Appendix90Mobile Ecosystem Group(MEG)AI Cloud Group(ACG)Intelligent Driving Group(IDG)HealthCare Group(HCG)Technology Platform Group(TPG)XiaoduHuman Rights Tracking Indicators IndexMaterility AssessmentH

4、KEX ESG IndexGRI Content IndexSASB StandardUNSDGs ContributionsIndependent Statement of AssuranceReader Feedback Form9092959878Contents0102Enhancing Corporate GovernanceBuilding TrustESG ManagementBoard GovernanceRisk GovernanceTransparent Tax AffairsBusiness EthicsSupply Chain

5、 ManagementAI EthicsHuman Rights GovernanceSecurity ManagementSecurity GuaranteePersonal Information and Privacy ProtectionCo-Building a Security Ecosystem0882024262729Forward-looking StatementPart of this Report is forward-looking,subject to uncertainties,which could cause the actual res

6、ults to differ materially from those presented.Baidu undertakes no obligation to update any forward-looking statements provided in this Report.Report AccessThis Report is available on our official ESG website()in simplified Chinese,traditional Chinese and English.For further details regarding our bu

7、siness ethics,privacy protection and data security,human capital,and low-carbon operations,please visit the Baidu ESG website.Your feedback is always welcomed and appreciated.Please email us at .About This ReportThis Report is the fifth Environmental,Social and Governance(ESG)Report released by Baid

8、u with a comprehensive reflection of its ESG performance.Report PeriodThis Report is an annual report covering work of the financial year from January 1,2023 to December 31,2023(reporting period).Part of information is beyond the reporting period.The data and information disclosed in this Report are

9、 sourced from official documents and statistical reports of Baidu,covering all relevant key information of Baidu Core(excluding companies held by Baidu).Basis of PreparationThis Report is compiled in accordance with the ESG Reporting Guide 2.0 issued by the Nasdaq Stock Market,the Environmental,Soci

10、al and Governance Reporting Guide and the relevant consultation papers of the Listing Rules issued by the Hong Kong Exchanges and Clearing Limited(HKEX),with reference to the Ten Principles of the United Nations Global Compact(UNGC),the GRI Sustainability Reporting Standards issued by the Global Sus

11、tainability Standard Board(GSSB),the SASB Standards issued by the Sustainability Accounting Standards Board(SASB),and the United Nations Sustainable Development Goals(UN SDGs).Message from the CEO2023 was undeniably an exciting year,as the rise of large language models(LLMs)revealed a clear path to

12、achieving Artificial General Intelligence(AGI).At Baidu,2023 saw us on the cutting edge of technological innovation,witnessing the emergence of new technologies and surrounded by boundless opportunities.Artificial intelligence,with its immense power,is already demonstrating its profound and extensiv

13、e impact on the economy,society and beyond.Facing such an era brimming with potential,it is more crucial than ever to strengthen our confidence,focus on innovation,and grasp every opportunity for development.The empowering role of AI should be fully leveraged in cooperation with industries to enhanc

14、e workers technical skills,increase work efficiency and improve product quality,promoting new quality productive forces,stimulating economic growth and spreading our confidence to everyone touched by the effects of AI.Co-founder,Chairman,and Chief Executive OfficerMessage from the CEOFor the past 16

15、 years,Baidu has been committed to fulfilling the Ten Principles of the UN Global Compact.Throughout this time,we have never ceased our work in promoting technology to more effectively serve social development.Our focus in operating and innovating our business has been grounded in sustainable develo

16、pment,striving to bridge the technology gap,protecting the rights of vulnerable groups,engaging global issues such as climate change and joining with stakeholders to ensure the secure and ethical development of AI development,aiming to make the complicated world simpler through technology and create

17、 a sustainable future.We know that actions speak louder than words.Baidus actions demonstrate our continued adherence to ESG governance and commitment to sustainable development.Each year,we publish this report not only with the goal of making our ESG efforts visible,but also with the goal of allowi

18、ng these efforts to spark further progress,bringing us closer to the realization of long-term sustainable development and the well-being of everyone.We firmly believe that only through concrete actions can we promote social progress and achieve a better future.02Baidu 2023 Environmental,Social and G

19、overnance Report03About BaiduBaidu is a leading AI company with a strong internet foundation.Baidu is one of the few AI companies in the world to have a full-stack layout,with key self-research technologies and products at all levels,including AI chips,software architecture,and applications.With the

20、 mission to make the complicated world simpler through technology,we uphold technological innovation and stay committed to the vision to be a top global technology company to understand users best and enable their growth.Baidu processes billions of search requests from more than 100 countries and re

21、gions,making our platform an important portal for access to Chinese information,serving 1 billion Internet users.Based on the search engine,Baidu has developed an array of AI technologies such as intelligent voice,intelligent image,knowledge graph,and natural language processing.Over the past decade

22、,Baidu has invested heavily in frontier fields ranging from deep learning and conversational AI operating systems to autonomous driving and AI chips,propelling us to the forefront of the AI landscape.Serves 1 billionInternet usersBaidu responds to billionsof search requests from more than 100 countr

23、ies and regionsAmid the major trend of integrated development of cloud technology,AI,and the Internet,Baidu has formed a new multi-engine growth paradigm with leading deployments in mobile ecology,Baidu AI Cloud,intelligent transportation,intelligent driving,and other AI fields,accumulating strong p

24、otential to support future development.Strategic Business Landscape of BaiduStrategic Business:Three Growth Curves and Multi-Engine Growth The largest autonomous ride-hailing service provider worldwide TOP 1 in the World The number of total patent families for autonomous driving ranked No.1 in the w

25、orld TOP 1 in the World No.1 in smart screen shipments in ChinaTOP 1 in China No.1 in smart speaker shipments inChinaTOP 1 in China Integrating Cloud and AI Ecological Prosperity and AI for Allmonthly active user667millionThe No.1 AI public cloud service provider in China TOP 1 in China Mobile Ecosy

26、stemBaidu AppBaidus AI CloudSteadily-growingMature BusinessAI CloudFast-growingEmerging BusinessIntelligent Driving and Other Growth InitiativesIndustry-leadingInnovation BusinessIndependent Full-Stack Layout,Leading at Every Level,End-to-End OptimizationApplication Layer Model Layer Framework layer

27、Chip Layer Search Intelligent Transportation Finance Water Electric Power.Energy Large Language Model.Information Distribution Large Language Model Transportation Large Language Model 04Baidu 2023 Environmental,Social and Governance ReportAbout BaiduDeep Industry Exploration05Enhancing Corporate Gov

28、ernanceBaidu places high importance on its commitments and responsibilities in the fields of environment,social,and governance(ESG),integrating ESG concepts into business management.The Company continuously enhances governance,controls operational risks,establishes a strong foundation in business et

29、hics,builds a sustainable supply chain,and maintains ongoing communication with all stakeholders and create long term value for all.1Hosted the 2023 Baidu Professional Ethics Awareness Week event,with 34,000participantsAppointed new female director1The Transparency and Integrity Mechanism project in

30、 the workplace was awarded the Special Innovative Projects in the China Integrity Innovation AwardSet up the Technology Ethics CommitteeNumber of business ethics training sessions held totalling38Certified to ISO 37001 Anti-Bribery Management SystemThe signing rate for the Business Ethics and Code o

31、f Conduct Commitment Letter reached100%Enhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to Society07The Baidu Environmental,Social and Governance(ESG)Policy1 serves as the basis for the Companys ESG management practices.In recent years,t

32、he Company has developed corresponding management policies for key issues such as data security and privacy protection,carbon neutrality,health and safety,product quality,and business ethics,continuously improving the ESG policy safeguard system.To better deploy and implement ESG-related work,Baidu

33、has established a three-tier ESG management structure composed of the Board of Directors-ESG Committee-ESG Working Group.ESG Management System Holding the highest authority and ultimate responsibility for Baidus ESG-related matters;Responsible for ESG governance objectives and strategies,guiding and

34、 approving Baidus ESG implementation plan,and overseeing ESG risk assessment and response.Comprised of related executives from areas such as legal,finance,HR,and other departments,coordinating and managing ESG-related matters;Developing an ESG indicator system that fits the Company and industry char

35、acteristics,presenting the Companys ESG performance comprehensively and systematically;Establishing an ESG performance assessment mechanism,linking ESG performance to executive compensation;Formulating ESG goals and action paths based on ESG issues of concern to various stakeholders;Regularly offeri

36、ng suggestions on sustainable development to the Board of Directors.Establishing professional groups responsible for carbon neutrality management,data security,and privacy protection;Working together with relevant business lines and functional departments at Baidu to ensure the implementation and ex

37、ecution of ESG-related work;Reports regularly to the ESG Committee.Board of DirectorsESG CommitteeESG Working GroupApproval and supervisionGuidance and supervisionDecision-making recommendationsReporting achievementsBaidus ESG Management ConceptsESG ManagementBaidu integrates ESG concepts with the d

38、aily management and business operations,continuously improves the ESG management system and enhances the sustainable development management capabilities,committed to creating sustainable corporate value.Baidu,adhering to the core value of being simple and reliable,is committed to the vision of To be

39、 a Top Global Technology Company to Understand Users Best and Enable Their Growth.The Company integrates the core concepts of ESG into daily operations,and sets the sustainability of technology,business operations and employees as long-term ESG management goals,thereby strengthening the ESG governan

40、ce capabilities.Baidu has established cross-business ESG issues working groups that spans its business systems,focusing on key ESG issues such as data security and privacy protection,product quality,green opportunities,carbon neutrality,human rights protection,and community development.The Company a

41、ctively explores and plans the implementation of ESG goals.Moreover,the Company regularly communicates with all stakeholders,responding to their expectations and suggestions regarding the Companys ESG performance from multiple perspectives.While achieving the sustainability of company operations,we

42、share long-term sustainable positive values with society and promotes social sustainable development.ESG ConceptsData security and privacy protectionAI ethicsGovernnance of platform contentEmployee rights and interests and human capital developmentHuman rights protectionAnti-corruption and business

43、ethics Community development and public welfare contributionBuilding green data centersBuilding smart office buildingsCarbon offsetCorporate developmentGreen opportunitiesData security and privacy protectionGoal to achieve carbon neutrality by 2030Green supply chain partnership mechanismAI Cloud ene

44、rgy-conserving and emission-reducing technology empowermentIntelligent transportation full-chain carbon-reducing technology empowermentEnvironmentSocialGovernance1 The Baidu Environmental,Social and Governance(ESG)PolicyEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPr

45、omoting Green IdeasContributing to Society0809Baidu 2023 Environmental,Social and Governance ReportRisk GovernanceBaidu places great importance on risk management and internal control,considering it a core aspect of the operational management.To this end,Baidu has introduced the three lines risk man

46、agement model3.Moreover,in line with the Companys actual situation,Baidu has established a sound risk management system to effectively ensure the implementation of various risk management efforts.We regularly identify and assess internal risks,and after effective communication with internal manageme

47、nt and external regulatory bodies,we formulate targeted risk response measures.Additionally,we have formulated the Baidu Internal Audit Charter and conducted special audits related to risk management,and the three lines in combination could enable improved identification and management of risks.Trad

48、itional RisksEmerging RisksConduct audit tests on related businesses in accordance with regulatory compliance requirements of the listing location and operation locations,identify issues,and promote rectification;Pay attention to long-term emerging risks,conduct compliance audits in areas related to

49、 data security and personal information protection,and support the Companys compliance defenses.Regularly carry out special audits and verification work on the business operation data disclosed in financial reports,to check the accuracy and rationality of the data;Regularly assess and inspect the ef

50、fectiveness of process control design and execution in key areas,identify significant process mechanism defects and issues,and rectify them in a timely manner.Baidu was invited to participate in the 4th IT New Governance Leadership Forum in 2023 hosted by the China Academy of Information and Communi

51、cations Technology.Based on current explorations and practices in digital audit governance,Baidu shared the audit case study of the digital transformation of the audit team at the forum,which was recognized as the Annual Influential Team.Baidus Internal Audit Department was awarded the title ofBaidu

52、s Audit Digital TransformationAnnual Influential Team2 https:/ GovernanceBaidu strictly adheres to the relevant laws and regulations of the listing location and operating regions,formulates company governance operation norms,and establishes a scientific and efficient governance structure with clearl

53、y-defined responsibility.Under the Board of Directors,the Audit Committee,Remuneration Committee,and Corporate Governance and Nomination Committee have been established,clarifying the responsibilities of the Board and each committee,fully protecting the interests of shareholders and the sustainable

54、development of the Company.The scope of authority of the Board and each committee,along with information about each director,can be accessed on the Companys investor relations website2.Independence of the Board of DirectorsPerformance of the Board of Directors Diversity of the Board of DirectorsThe

55、Board of Directors is composed of six directors,five of whom are independent directors having no converged interests with the controlling shareholder;Independent directors hold complete,equal,and independent voting rights in matters such as the Companys business strategy,performance,financial,risk p

56、revention and control,and conflicts of interest;The appointment and performance of the duties of the members of each committee meet the requirements on independence.Directors are appointed based on merit to ensure they possess a balanced mix of skills,experience,and diverse perspectives necessary to

57、 effectively fulfill their job responsibilities;In nominating and appointing Board members,thorough consideration is given to factors such as gender,age,knowledge,skills,experience,and background of the director members,with regular reviews and supervision of the Boards diversity implementation;In 2

58、023,Baidu appointed Ms.Sandy Ran Xu as an independent director,an important measure to strengthen the leadership of female managers and enhance the diversity of the Board.100%Director attendance rate wasIn 2023Total number of Board of Directors meetings held was43 Baidu Risk Management MeasuresEnhan

59、cing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to Society1011Baidu 2023 Environmental,Social and Governance ReportBaidu has established a three-level business ethics governance system consisting of the Board of Directors,the Committee of Pr

60、ofessional Ethics,and the Professional Ethics Department,which oversees and implements matters related to business ethics.The Board of Directors is ultimately responsible for business ethics,in charge of decision-making,guidance,supervision,and approval of matters related to the Companys compliance

61、development in business ethics.At the executive level,the Committee of Professional Ethics,as the highest decision-making body,is responsible for guiding,decision-making,supervising,and inspecting the implementation of the Companys business ethics and behavioral norms,and reporting to the Board of D

62、irectors.The Professional Ethics Department,under the guidance and supervision of the Committee of Professional Ethics,is tasked with implementing specific actions,including revising systems related to business ethics,conducting publicity and training related to business ethics,and investigating and

63、 dealing with employees illegal and non-compliant practices.Baidu adopts a zero tolerance approach towards any malpractice that violates business ethics.We clearly define all acts and potential acts that breach business ethics and stipulate related management measures.Every year,during the internal

64、audit,we inspect business ethics across all major business operations of the Company.Since obtaining the ISO 37001 Anti-Bribery Management System Certification in 2021,Baidu annually invites external certification bodies to supervise and review Baidus business ethics management system and standards,

65、providing compliance assurance for Baidu.Baidus business ethics governance framework and reporting mechanismBoard of DirectorsData statistical auditingFinancial auditAnti-fraudInternal control and complianceAnti-money launderingSpecial auditInvestigatingSupervisionHandlingPublicityTrackingTrainingAu

66、dit CommitteeInternal Audit DepartmentCommittee of Professional EthicsProfessional Ethics Department(PED)Reporting toInternal management measures for business ethicsTransparent Tax AffairsBaidu has always adhered to the principles of honesty and tax compliance,ensuring that tax payments are consiste

67、nt with revenue-generating activities.We formulate corresponding tax management systems in accordance with tax policies and relevant laws and regulations,conducts tax planning in line with commercial rationality and business arrangements,and regularly discloses relevant tax information.Business Ethi

68、csIn compliance with advanced laws,regulations,and standards from around the world and international initiatives such as the United Nations Convention Against Corruption and the Business Principles for Countering Bribery,Baidu has formulated a set of internal management measures to manage all employ

69、ees(including full-time employees,part-time employees,contractors and interns),institutional contractors,suppliers,subsidiaries as well as type A and B1 ecological companies.They encompass multiple areas such as anti-bribery,anti-fraud and anti-corruption,anti-discrimination,anti-monopoly and anti-u

70、nfair competition,avoiding conflicts of interest,anti-insider trading,and reporting management.These policies clarify the responsibilities and obligations of employees in upholding business ethics at the systemic level.Business Ethics ManagementSystemIn collaboration with Brief Introduction of Baidu

71、 Management Regulation of Construction of Professional EthicsBrief Introduction to the Baidu Professional Ethics Reporting Management RegulationsBaidu Code of Business Conduct and Ethics Baidu Professional Ethics and Code of ConductBrief Introduction to the Baidu Avoiding Conflicts of Interest Polic

72、yBrief Introduction of Baidu Red Line of Professional Ethics RegulationsBrief Introduction to the Baidu Management Measures for Rewards and PunishmentsHonesty and Integrity AgreementEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to Soc

73、iety1213Baidu 2023 Environmental,Social and Governance ReportIn 2023,Baidus transparency and integrity mechanism project in the workplace Gift Reporting for Public Welfare was awarded the Special Innovative Projects in the China Integrity Innovation Award.Business Ethics Culture DevelopmentTo improv

74、e the management of reporting and supervision of business ethics,Baidu has formulated the Baidu Professional Ethics Reporting Management Regulations,standardizing the reporting channels and processes to ensure complaints and reports are effectively handled.We have made public a variety of reporting

75、channels,including email,in-person reports,business ethics suggestion boxes,and letters,encouraging employees and external individuals to report any suspected illegal,non-compliant,disciplinary,or professional ethics and labor discipline violations.Moreover,we protect the safety of whistleblowers in

76、 accordance with law,keeps the information and content of reports strictly confidential,and strictly prohibit any form of retaliation.No incident of employee whistleblowers experiencing unfair treatment such as dismissal,demotion,suspension,intimidation,and harassment occurred in 2023,nor did any in

77、cident of employees retaliating in any form against external whistleblowers.Reporting and WhistleblowerProtectionSpecial Training Programs New employee business ethics training Annual business ethics training and regular business ethics training for all employees Temporary(targeted)business ethics t

78、rainingBusiness Ethics Awareness Week In November 2023,Baidu hosted the 2023 Baidu Business Ethics Awareness Week event,aimed at promoting Baidus workplace ethos of being honest,doing things right,and doing the right things.The event included a mix of online and offline activities such as a charity

79、auction,a workplace survey on workplace integrity,and the signing of the business ethics commitment letter,with participation reaching 34,000 individuals.Charity Auction:Employees are required to report gifts received from partners to the Baidu Professional Ethics Committee according to the gift rep

80、orting system,and then donate them to the Baidu Foundation.Baidu Foundation auctions all the gifts collected from all employees,with all the proceeds going to charity donations.11,699 people participated in the auction in 2023,raising a total of RMB 420,000.Clean Workplace Survey:According to the su

81、rvey results,employees recognition and awareness of the Companys business ethics work have both increased compared to last year.Business Ethics Commitment Letter Signing:The signing rate reached 100%,including full-time employees,interns,contractors,and labor dispatch.OnlineAssessment Conduct busine

82、ss ethics and conduct standard exams for all employees(full-time employees,interns,contractors,etc.),with a pass rate of 99.9%for full-time employees and an overall pass rate of 98.74%for all employees.External Publicity Through external publicity channels such as the Clean Workplace Baijia account,

83、the Trust and Integrity Enterprise Alliance,and the Enterprise Anti-Fraud Alliance,we continue to publicize externally,having published a total of 22 articles related to professional ethics.Business Ethics ManagementInitiatives Baidu adheres to the principle of fair trade,and prohibits the sale of p

84、roducts through bribery.Bribes that are secretly collected or kickbacks that are given to the other companies or individuals will be classified as bribery.Anti-Bribery As a member of the Enterprise Anti-Fraud Alliance and the Trust and Integrity Enterprise Alliance,Baidu proactively pursues industri

85、al exchanges and cooperation,to build a culture of business ethics and compliance.This effort aims to promote the continuous improvement of business ethics standards in the Internet industry and enhance awareness of business ethics and compliance.Experience Exchanges in the Industry Baidu prohibits

86、any conflicts of interests between individuals and the Company,which applies to all employees;If unnecessary conflicts of interest arise between the Company and the employees during daily operations,they should be truthfully reported to the Company.Avoiding Conflicts of Interests Baidu investigates

87、and handles violations of business ethics and disciplines with a zero tolerance attitude in order to safeguard the Companys interests,and create a clean workplace environment built on integrity.Anti-Fraud and Anti-Corruption Baidu emphasizes battles against monopoly and unfair competition and has es

88、tablished a special compliance system targeted against major monopolistic behaviors such as monopoly agreements,abuse of market dominance,and illegal implementation of concentration of business operators;Baidu does not use any improper means to illegally exclude competitors fair competition and legi

89、timate business activities,nor deliberately fabricate and disseminate false facts;Taking business operations into account,Baidu has issued compliance guidelines,conducted special compliance assessments,and carried out internal and external compliance training and publicity activities to facilitate f

90、air competition.Anti-Monopoly and Anti-Unfair CompetitionBaidu and all employees of its branches,subsidiaries,and type A and B1 ecological companies sign the Business Ethics and Code of Conduct Commitment Letter to urge employees to comply with business ethics-related systems.Moreover,we promote a c

91、ulture of professional ethics,regularly conducting professional ethics dissemination and education to enhance compliance awareness among all employees.In 2023,Baidu carried out a series of business ethics training,assessments,and promotional projects,holding a total of 38 business ethics training se

92、ssions.Enhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to Society1415Baidu 2023 Environmental,Social and Governance ReportBaidu implements the concepts of ESG within the supply chain management,formulating the Baidu Sustainable Developm

93、ent Principles5 for Suppliers.By establishing close communication and cooperation with suppliers,Baidu sets assessment requirements for suppliers in multiple dimensions including labor rights,business ethics,health and safety,and environmental protection,aiming to achieve high-standard ESG managemen

94、t practices.Supplier ESG ManagementESG DimensionAssessment RequirementsLabor Rights and Interests Conduct labor rights-related background checks on potential key suppliers before cooperation,including on-site assessments;Comply with national labor laws,employ legally,do not employ child labor or for

95、ced labor,and provide institutional documents on employee human rights and labor rights;Do not discriminate against employees based on gender,race,ethnicity,skin color,nationality,age,origin,physical condition,religious belief,marital status,etc.;Regularly conduct training related to labor rights.Bu

96、siness Ethics Comply with the anti-corruption,anti-bribery,anti-money laundering,and anti-unfair competition laws and regulations of the country and regions involved in the business;Eliminate any form of corruption,embezzlement,bribery,fraud,and unfair competition;When signing a product or service s

97、upply contract with Baidu,the suppliers must also sign the Honest and Integrity Agreement In 2023,the signing rate of the Honest and Integrity Agreement for suppliers involved in procurement reached 100%;Develop anti-corruption related institutional documents and achieve certifications related to an

98、ti-corruption,such as ISO 37001;Establish reporting channels and whistleblower protection mechanisms;Regularly conduct training on business ethics;Suppliers involved in commercial bribery,unfair competition,and other such malpratices will be uniformly included in the blacklist according to the Baidu

99、 Management Measures on Partners Blacklist and cooperation will be terminated indefinitely.Health andSafety Develop occupational health and safety-related institutional documents and achieve related certifications,such as OHSAS 18001,ISO 45001,etc.;Comply with information security requirements,prote

100、ct users personal privacy,personal information,and data security,and prevent data leakage.Environmental Protection Production/workplaces must comply with laws,regulations,and standards related to environmental protection,pollution emission,biodiversity,and greenhouse gas emissions;Obtain environment

101、al management system certification,such as ISO 14001,etc.Baidu has established a series of internal documents such as the Supplier Management Standards and the Baidu Supplier Daily Management and Complaint Procedures,setting up a comprehensive process control mechanism that includes supplier screeni

102、ng and entry,evaluation and assessment,communication and cooperation,and removal and exit.Moreover,Baidu launched a procurement platform supplier management system that covers the entire lifecycle of procurement,allowing for comprehensive online management of suppliers.This includes basic informatio

103、n inquiries,categorization,performance assessment,etc.,enabling real-time understanding of supplier situations and continuously enhancing the transparency of supplier management.Supply Chain ManagementSupplier ManagementNumber of suppliers by region425,075Chinese suppliers(including Hongkong,Macao a

104、nd Taiwan)5,346Overseas suppliers Screen candidates;Conduct on-site inspections of potential suppliers in terms of quality,compliance,environment,etc.,to ensure suppliers meet procurement requirements.Screen and Entry Organize and carry out supplier performance assessment and evaluation,thoroughly e

105、xamining factors such as the quality of products and services,delivery conditions,etc.;Classify suppliers based on the assessment results,urging those who fail the assessment to make corrections,and dynamically tracking the corrections until they are completed.Evaluation and Assessment Categorize an

106、d manage suppliers by different levels,with more efforts made to manage suppliers of products in key categories;Such processes as issuing inquiry,finishing inquiry,bidding evaluation and negotiations are completed on the procurement platform in a unified manner;Host supplier conferences to inform su

107、pplier of ESG performances and management requirements.Communication and CooperationRemoval and Exit Remove suppliers who fail both the assessment and the rectification;Suppliers who violate national laws and regulations and Baidus Supplier Management Standards,will be handled according to the Measu

108、res on Sup plierReward and Punishment.4 Calculated with the accumulated data in Baidus supplier database5 Baidu Sustainable Development Principles for Suppliers Enhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to Society1617Baidu 2023 En

109、vironmental,Social and Governance ReportBaidu is exploring the explainability,transparency,controllability,and fairness of AI algorithms in the development of AI technologies and products.Baidu has built a complete heterogeneous data set7,optimizing AI fairness from the data acquisition aspect.Moreo

110、ver,in the development and application process of large language model products,Baidu constantly improves information recommendation strategies to effectively avoid the problem of information cocoons,presenting a broader world to users.In 2023,Baidu established multiple AI safety and ethics standard

111、s,covering areas such as algorithms,privacy protection,deep learning,autonomous driving,smart devices,system services,and more,aiming to build a healthy and trustworthy artificial intelligence industry development ecosystem.7 A collection of multiple relevant databases,where data sharing and transpa

112、rent access can be achievedIn 2023,Baidu invited a professor from the Institute for Data Governance of China University of Political Science and Law to conduct themed training on International Governance of Artificial Intelligence and Technology Ethics.The training delved into topics such as the leg

113、ality and compliance of AI LLMs,fairness and unbiased operation,and AI accountability mechanisms.Targeted at Baidus Technology Strategy Committee and T9 level(Chief Architect)and above employees,the training aimed to deepen the understanding of technology ethics from the top down,providing a more so

114、lid ethical foundation for the Companys technological development and strategic decision-making,and guiding the future direction of technology development.AI Ethics Themed Training6 Baidu Established the Technology Ethics CommitteeAI EthicsBaidu believes that AI ethics serve as the foundation for a

115、future intelligent society.The rapid rise of AI LLMs has brought new opportunities to the industry and society,while the widespread application of AI LLMs also presents many challenges in terms of technology ethics.Baidu firmly believes that the mission of artificial intelligence is to serve people.

116、To this end,Baidu continuously improves AI ethical standards to ensure that AI technology brings welfare to humanity.Robin Li,the founder of Baidu,proposed the following four principles of AI ethics in 2018:These principles are designed to form a concept and set of rules that the whole society follo

117、ws for all AI products and technologies,creating responsible and sustainable AI products and addressing the issue of harmonious coexistence between AI and humans.Principles of AI Ethics AI should be safe and controllable,which is the highest principle;AIs innovative vision is to promote more equal a

118、ccess to technologies and abilities for humanity;The value of AI is to empower mankind to learn and grow instead of surpassing and replacing mankind;The ultimate ideal of AI is to bring more freedom and possibilities to humankind.In October 2023,Baidu officially established the Technology Ethics Com

119、mittee6,chaired by Li Zhenyu,Senior Vice President and CEO Assistant of Baidu.Baidus Technology Ethics Committee actively explores ethical governance in generative artificial intelligence areas such as LLMs,continuously improving AI ethical standards and regulations,upgrading Baidus AI governance sy

120、stem,and firmly grasping the steering wheel of AI ethics.AI Ethics CommitteeBaidus Technology Ethics Committee is established to reduce the black box risks associated with AI algorithms and achieve more predictive AI governance.Baidu enhances exchanges and cooperation with industry organizations,res

121、earch institutions,and other relevant parties,actively discussing and promoting the research of technology ethics norms and standards.It participates in and optimizes the formulation of standards in the field of AI ethics.AI Ethics PracticeEnhancing Corporate GovernanceNurturing TalentImproving Serv

122、icesBuilding TrustPromoting Green IdeasContributing to Society1819Baidu 2023 Environmental,Social and Governance ReportHuman Rights GovernanceFollowing the guidelines of UNGPs,we have developed the Baidu Human Rights Tracking Indicator System,which covers various human rights issues in Baidus key bu

123、siness scenarios,such as the right to privacy and information self-determination,the right to freedom of opinion and expression,the right to equality and freedom from discrimination,the right to be free from harassment and violence,the right to fight corruption and human rights,the right to life and

124、 health,the right to social security,the right to just and favorable conditions of work and so on.We collaborate with third-party human rights experts to regularly conduct a company-wide human rights impact due diligence,identify potential impacts and risks in order to avoid or mitigate potential hu

125、man rights risks in the company and its value chains.At the same time,we provide or take fair and equitable remedial measures for identified adverse human rights impacts caused by business activities.Baidu discloses the risk identification,tracking and response for each human rights issue in this Re

126、port(Please see Appendix-Human Rights Tracking Indicators Index).Baidu Human Rights Policy and Tracking IndicatorsAs a signatory to the United Nations Global Compact,Baidu is committed to the Ten Principles and has developed the Baidu Human Rights Policy with reference to the Universal Declaration o

127、f Human Rights,the International Covenant on Economic,Social and Cultural Rights,the United Nations Guiding Principles on Business and Human Rights(UNGPs),and the Declaration on Fundamental Principles and Rights at Work developed by the International Labor Organization.Baidu Human Rights Policy cove

128、rs employees,users,supply chain,community and other stakeholders,and applies to Baidu Inc.,entities owned by Baidu,entities in which Baidu holds a majority stake,and organizations managed by Baidu.At the same time,we invite Baidus partners and suppliers to comply with the policy and encourage them t

129、o develop a human rights protection system based on their own realities.Enhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to Society2021Baidu 2023 Environmental,Social and Governance ReportBuilding Trust2Baidu believes that security is th

130、e most important.We continuously develop advanced security assurance technologies,enhance the performance of security products,consistently strengthen information security management and privacy protection,and actively share our experience in security.Together with the industry,we aim to build a sec

131、urity ecosystem,living up to the trust of users and other stakeholders.Baidu conducted emergency drills11 timesIntercepted 7,639 attacks with the DDoS defense platformCompleted 15 rounds of offensive and defensive exercises and penetration testingIn 2023,Baidu participated in the establishment of 28

132、 security standards in the field of LLMsparticipants in Baidu Security Promotion Month activities6industry standards15group standards90,0001international standard6national standardsincludingBaidu Dianshis achievements in terms of industry practice were selected as the Big Data Galaxy Case in 2023 by

133、 the China Academy of Information and Communications TechnologyBaidus large language model security solution won the WitAwards 2023 Outstanding Cybersecurity Solution AwardOne of the Top 10 Data Management Brands of 202323Enhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding Trust

134、Promoting Green IdeasContributing to SocietySecurity ManagementBaidu continues to make efforts in cutting-edge fields such as vulnerability attack and defense and security testing to enhance its protection capabilities.We are also launching products to enhance the capabilities across various industr

135、ies.Baidu establishes a security management concept across the entire company,a comprehensive security management system,and clear security management measures,ensuring the efficient operation of the Companys security system while also providing security management services externally.In 2023 Baidus

136、 DDoS protection service solution,offering the exceptional experience of local+cloud coordinated defense,won the 2023 CSA Security Golden Shield Award.The Springer security and privacy compliance platform has passed the CCRC App Personal Information Security Test capability verification.Security Man

137、agement MeasuresInfrastructure Security Baidu has improved a series of internal systems for all business lines,such as the Baidu Data Management Measures,the Baidu Data Circulation Specification,the Baidu Data Authority Management Specification,and the Baidu Data API ManagementSpecification to stand

138、ardize the data security organization and improve the risk management system.Cybersecurity Full-flow protection IDS,host IDS,WAF system,firewall,anti-virus software,white box audit,and black box scanning systems are deployed at the network zone boundaries,as well as on the application layer,database

139、 layer,and host layer for effective identification of and protection against external attacks.Code Security Strict code management authorities have been set up and a security coding guide has been prepared to regulate coding and enhance code security.Cloud SecurityBaidu takes AI as core and big data

140、 and machine learning as the foundation to build a defense-in-depth system:Cloud Network:The intelligent threat-hunting platform is adopted to guarantee the security of customers data assets on the cloud.Cloud Security:HOSTEYE cloud server security protection product is used.Data Security:Complete d

141、ata security schemes and key products like intelligent data security gateway are provided to improve the overall data security management capabilities of users.Product SecurityBaidu has incorporated data security and privacy protection measures into product and service development:Before the launch

142、of each product(including each iteration):They must undergo tests of the Springer testing platform,federal multi-party security computing,and privacy benchmark tests.After the launch of each product:They must go through security hole scanning.The Security Department and the Business Department will

143、jointly follow up on the hole repair through the handling platform for uniform security hole operation&maintenance.The product then goes through internal security evaluation before accessing third-party SDK.Baidus Security Management8 Qincaiyun,a comprehensive big data platform for the tobacco indus

144、try,integrates key data elements of the industry,such as production,sales,consumption,and other information.Baidu Security builds a security ecosystem with AI as the core,providing exampling powers solutions to the entire industry.Security Management ServicesTo ensure the privacy and security of tob

145、acco industry data elements during their transmission,Baidu Dianshi applied Federated Learning on the Qiancaiyun platform8,allowing all participating parties to explore the value of data together while ensuring data security.The achievements concerning the Research and Application of Privacy Computi

146、ng Technology inthe Digital Finance of Guizhou Tobacco Commercial Supply Chain were selected as the Big Data Galaxy Case in 2023 by the China Academy of Information and Communications Technology.Baidu Dianshi Selected as the Big Data Galaxy Case in 2023Data Security Protection ProductsDianshi Federa

147、ted Learning Platform Supported by technologies such as Multi-party Computation(MPC),Federated Learning(FL),and Differential Privacy(DP),the platform protects privacy throughout the entire process by strictly limiting the data region.Dianshi Confidential Computing Platform This platform constructs v

148、irtual security zones based on hardware and maintains close to full hardware performance while using encrypted computation.It implements joint computing using both machine learning and deep learning algorithms.Dianshi Data Security Sandbox This platform,driven by authority and access control,data de

149、sensitization,sampling,and other technologies,utilizes multiple isolation measures to construct data security zones,separating the real data environment and the model basic debugging environment,allowing the data owner to provide access in a one-way manner to the data processor.Baidu Security Produc

150、tsFive Security MatrixBaidu applies technologies such as blockchain,trusted computing,big data,and AI to develop data security and privacy protection products that cover the full life cycle of key aspects such as large language model training,deployment,and business operations.Based on our experienc

151、e of security practice in the large language model domain,we empower industries such as finance,government affairs,automotive,education,and the Internet.Business SecurityAI SecurityMobile SecurityCloud SecurityData Security2425Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate

152、GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietySecurity Emergency Response ProcessesSecurity GuaranteeBaidu has established a comprehensive information security protection system,from aspects such as policies,processes,certification,and auditing

153、,establishes full security protection mechanisms to ensure the continuity of organizational business.Monitoring and Response The emergency response team,after confirming the security event through evaluation,will immediately contact related business sides to take effective measures to handle the eme

154、rgency and stop loss.Analysis and Reporting The emergency response team conducts source tracing analysis to investigate situations such as intrusions or information leakage,and after clarifying the scope of impact,they simultaneously carry out control over the impacted area.They assess and classify

155、the security incident,and based on the results,report the security incident.Recovery and Review The emergency response team collaborates with the business side to make rectifications,clarifying short-term solutions as well as medium and long-term governance plans.The security side verifies and track

156、s the implementation of the rectification plans.Security AuditBaidu has established internal regulations such as the Baidu Data Classification Specification,the Detailed Rules on Handling of Security Events of Baidu,the Baidu Data Security Emergency Response Process,the Data Security Emergency Plan,

157、and the Baidu Information and Product Security Punishment Measures.These regulations help standardize the definition and classification of security incidents,the responsibilities of security management,and the punishment mechanisms for security incidents at all levels,ensuring that security incident

158、s are dealt with seriously according to their severity.Security Emergency Response ProcessBaidu actively carries out internal and external security audits to guarantee the effectiveness and reliability of our security management system.In 2023,Baidu focused on conducting compliance audits in the fie

159、lds related to data security and personal information protection,with a key assessment of the Companys overall governance structure,data classification and grading,and corresponding security control measures and response.All risks were properly handled.Security AuditBaidu integrates personal informa

160、tion protection into the entire process of product and service research,development,and launch,enhancing management systems,developing cutting-edge technology,and conducting training and publicity.We incorporate the concept of user privacy functionality into product development and conduct real-time

161、 monitoring and assessment of security risks.In 2023,Baidu launched a database middleware service,which provides full life cycle management for data applications and authorities through a data management platform.This service currently includes ERNIE Bot,Netdisk,Corporate Netdisk,Mobile Baishitong,M

162、ini Program,Baidu Cloud Push,Baidu Open Platform for Mobile User Growth,and other services,with daily authentication requests exceeding 600 million times.Privacy Protection Technology9 A digital form of representation.In large language model training,each token is associated with a unique numerical

163、ID,and the model distinguishes different tokens through the ID to encode and decode the input text.Personal Information and Privacy ProtectionBaidu continuously improves the personal information and privacy protection system and prevents the leakage of personal information through the development of

164、 cutting-edge protection technologies,regular certification and audit,and improvement of internal management.Baidu continuously updates the privacy protection technology.By conducting regular privacy certification and enhancing the protection for key groups of people,we protect personal privacy info

165、rmation throughout its life cycle.Privacy Protection MeasuresBaidu Personal Information and Privacy Protection MeassuresWe replace sensitive personal information(such as IDs)with tokens9 that do not contain user personal information through means such as data encryption,and by implementing data fenc

166、ing controls,we achieve protection of the raw data.Authority ControlAuthentication CapabilityEncryption ProtectionControl database authorities at the field or row levelVerify specific access instructions based on user identity,ensuring data access for the right user and the right authorityEnhance th

167、e functionality of data desensitization and data encryptionHighlight Features of Data Management PlatformIn 2023 Baidus large language model security solution won the WitAwards 2023 Outstanding Cybersecurity Solution Award The Mobile Network Cross-Domain Intelligent Troubleshooting Knowledge Graph C

168、ase submitted by Baidu,China Unicom,and Nokia Bell Labs was selected as an Outstanding Case of Trusted AI Knowledge Computing Application in 2023The Internal Audit Department conducts regular evaluations and audits on the risks of personal information data and high-sensitivity data.Internal:External

169、:Baidu appoints third-party institutions with professional qualifications to audit and evaluate the Companys data security policies,systems,processes,and governance.Baidus Security Guarantee2627Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImprovi

170、ng ServicesBuilding TrustPromoting Green IdeasContributing to SocietyRegarding third-party data management,all data provided by Baidu are for the purposes necessary to complete the service.Personal information will never be rented,sold,or provided to third-party users for purposes beyond completing

171、transactions/services.Please visit the official website for Baidus third-party privacy protection requirements.Baidu actively conducts training on security culture,enhances the awareness of personal information protection among all employees and partners,and empowers the healthy development of the d

172、igital ecosystem in all aspects.In 2023,Baidu launched the Security Publicity Month activity themed Ensuring Security with Baidu,with over 90,000 participants.The activity was selected by the China Cybersecurity Industry Alliance(CCIA)as one of the Data Security and Personal Information Protection S

173、ocial Responsibility Practice Cases.It was also one of the first domestic benchmark cases during the China Cybersecurity Week 2023.Third-Party Privacy Protection RequirementsPersonal Information Protection TrainingEmployeeTraining for all employees:Baidu provides comprehensive information security t

174、raining and assessments for part-time and outsourced employees and conducts induction training for new employees.Special activities:Around the three themes of cybersecurity,data security,and privacy protection,Baidu promotes the security compliance concept and knowledge of information security.Emerg

175、ency drills:In 2023,Baidu conducted 11 emergency drills,intercepted 7,639 attacks with the DDoS defense platform,and completed 15 rounds of offensive and defensive exercises and penetration testing.Based on the results of the drills,relevant data systems were optimized and emergency plans were compi

176、led.Supplier and PartnerTraining:Baidu provides free resources and course training services related to data security and privacy protection to stakeholders such as contractors,suppliers,and outsourced employees.Assessment:Baidu established a data and privacy security assessment and punishment mechan

177、ism.Ensuring Security with Baidu Security Publicity MonthBaidu actively participates in and promotes the establishment of security standards in the field of large language models.In 2023,Baidu participated in the development of 28 security standards in the field of large language models,including 1

178、international standard,6 national standards,6 industry standards,and 15 group standards.By the end of 2023,the Company participated in the development of over 240 standards,involving multiple business directions such as personal information protection,data security,and anti-fraud,and led the develop

179、ment of several standards in areas such as personal information protection in maps and large language models.Co-Building a Security EcosystemBaidu actively participates in co-building a security ecosystem,collaborating with numerous outstanding enterprises and research institutes to develop industry

180、 standards and enhance the security system.Baidu has participated in the establishment of 365 standards,including 12 international standards,101 national standards,127 industry standards,123 group standards,and 2 local standards.In 2023,Baidu issued 41 standards,covering SDK security,personal inform

181、ation protection,AI security,etc.Security Standards Baidu Helped Developed and Issued in 2023IEEE-P2952 P2952-Standard for Secure Computing Based on Trusted Execution EnvironmentGB/T 42888-2023 Information Security TechnologyAssessment Specification for Security of Machine Learning AlgorithmsGB/T 35

182、274-2023 Information Security TechnologySecurity Capability Requirements for Big Data ServicesGB/T 43435-2023 Information Security TechnologySecurity Requirements for Software Development Kit(SDK)in Mobile Internet Applications(App)GB/T 42460-2023 Information Security TechnologyGuide for Evaluating

183、the Effectiveness of Personal Information De-identificationGB/T 42574-2023 Information Security TechnologyImplementation Guidelines for Notices and Consent in Personal Information ProcessingGB/T 29246-2023 Information Security TechnologyInformation Security Management SystemsOverview and VocabularyG

184、B/T 42884-2023 Information Security TechnologyGuidelines for Life Cycle Security Management of Mobile Internet Applications(App)2829Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to

185、Society3Nurturing TalentBaidu values the growth of its employees with the Company.With a comprehensive talent selection,development,and welfare system,we fully unleash the power of AI with the strong talent tool.Furthermore,we are committed to creating a healthy workplace filled with opportunities a

186、nd care for employees.Female representation of 44.5%in managementEmployee training coverage rate of 100%38.5training hours per employeeChina Artificial Intelligence Industry Innovative Talent Competitiveness Report(2023)-Champion ofInnovative Talent of AI IndustryForbes2023 Chinas Most Digitally Res

187、ponsible Employer of the YearCertified to ISO 45001 Occupational Health and Safety Management System 85%of employees provided positive feedback in the employee engagement surveyBaidu Comate,a native R&D tool,has improved R&D personnels average efficiency by11.6%year-on-year31Enhancing Corporate Gove

188、rnanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietyIndicator NameCategoryUnit2023Number of Employees/Person33,700Number of Employees by GenderMalePerson20,758FemalePerson12,942Number of Employees by Age30 and belowPerson16,44531-40Person15,29641 and abo

189、vePerson1,959Number of Employees by RankSenior managerPerson18 Middle managerPerson193 General staffPerson33,489 Female Female representation in management%44.5Female representation in middle management%27.5 Female representation in senior management%27.8Female representation in top management%22.2F

190、emale representation in revenue-generating management%56.2Minority GroupsEmployees with disabilitiesPerson 20Employees from Chinas Hong Kong,Macao and Taiwan regionsPerson41Employees from foreign countriesPerson81Employees from ethnic minority groupsPerson1,880Local RecruitmentSouth Korea%100The U.S

191、.%17.6Japan%57.1Thailand%33.3Temporary WorkerPart-time employees%6.9Contractors/consultants%0.01Talent StructureDiversified Talent StructureEmployee TurnoverIndicator NameCategoryUnit2023Employee Turnover10Employee turnover rate%27.8 Employee Turnover Rate by GenderMale%28.0Female%27.3 Employee Turn

192、over Rate by Age30 and below%30.8 31-40%23.9 41 and above%32.3 Employee Turnover Rate by RegionChinese mainland%27.7China s Hong Kong,Macao and Taiwan regions%26.8Overseas%40.710 Employee Turnover Explanation:In the context of the global economy,Baidu has continuously adapted to market development a

193、nd has achieved certain results in its talent management strategy.With a turnover rate of 30.1%in 2022,Baidus human resources department implemented positive and effective initiatives for nurturing and retaining talents.These efforts resulted in a marked reduction in employee turnover,which in turn

194、bolstered the companys consistent business growth.3233Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietyTalent SelectionTalent Retention&SelectionBaidu continuously optimizes

195、talent selection and retention plans and technologies.We match high-quality talent from multiple perspectives to support the Companys long-term development and pioneering exploration in fields such as AI-native.In 2023,Baidu added new AI-related positions such as data science engineers,data labeling

196、 algorithm engineers,and model compression engineers.We created 16,406 new job opportunities for society and 1,130 job opportunities for graduates.Elite Internship ProgramThe program aims to establish an AI-native mindset from 0 to 1 and nurture talent for the era of LLMs.Campus AIDU ProgramThe prog

197、ram aims to attract top AI talent from college campuses and offer high-quality team guidance,professional training,and competitive salaries.Management Trainee ProgramThe program aims to recruit outstanding young talent and enable them to grow rapidly through such means as two-year mentorship,rotatio

198、n development,and specialized training.To date,the program has recruited over 30 management trainees.Top Talent Program for Autonomous DrivingThe program aims to recruit top talent specializing in autonomous driving globally.It also gives talent support to Baidu in actively exploring next-generation

199、 autonomous driving technologies and maintaining its leading position in the R&D of autonomous driving technologies.Talent Retention and Selection ProgramsOutstanding Talent PoolIn 2023,Baidu Talent Intelligence Center collaborated with the talent recruitment team to build an outstanding talent pool

200、.Over 1,000 refined portraits of high-end talent were constructed,aiding the Company in matching multidimensional high-quality talent.Intelligent Recruitment SystemThe intelligent recruitment system provides functions such as resume analysis,resume profile,candidate-job matching,talent assessment,an

201、d intelligent written examinations/interviews.The system intelligently analyzes the fluctuation of AI talent supply and demand in the market to aid recruitment decision-making.Talent Retention and Selection Tools11 The 3E talent labeling model is comprised of Evidence(objective facts,outcome-oriente

202、d),Engagement(organizational role,behavior-oriented),and Engine(professional quality,assessment-oriented).It covers various talent management scenarios such as talent inventory,promotion management,organizational assessment,and talent identification.In 2023,Baidu delved deep into the demand characte

203、ristics of AI talent and constructed an AI talent assessment model.Based on the 3E talent labeling system11,the model consists of five dimensions,namely educational background,professional knowledge,AI skills,AI experience,and professional competency.Leveraging our self-developed AI algorithms and b

204、ig-model technologies,we conducted in-depth mining and analysis of employee data to generate AI profile reports for key talent.This initiative helps to identify tens of thousands of key talents.Baidu Establishes AI Talent Portrait SystemBaidu prioritizes fairness and transparency in the recruitment

205、process.During interviewer training,we emphasize that interviewers should impartially screen and evaluate candidates and respect their diversity.Interviewers should not discriminate against candidates on the grounds of factors such as salary,gender,age,financial status,marital status,appearance,reli

206、gious belief,political affiliation,and sexual orientation.Diversified Talent Selection and Retention Policies and Mechanisms3435Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to Soci

207、etyTalent EmpowermentBaidu utilizes AI to reshape talent training and development models and relies on top talent teams to tackle complex challenges.Baidu encourages cross-level or exceptive promotion and offers various development channels and internal transfer opportunities.Meanwhile,Baidu empower

208、s the promotion and development of AI talent through a flexible talent mobility mechanism.We encourage outstanding employees to participate in major AI projects and offer more opportunities to excellent AI talent through project performance appraisals,expert assessments,and other methods.Baidus Tale

209、nt Promotion and Career Development MechanismsHierarchic Governance Mechanism of Talent Cultivation Promotion&DevelopmentBaidu has established a variety of training programs tailored to employees at different positions and career development stages.12 The courses cover fundamental applications of LL

210、Ms,first principles of LLMs,AI business mindset,and overview of AI papers.Talent TrainingBaidu offers a comprehensive training package for all employees,covering professional qualities,leadership,technical skills,and job-specific competencies.This initiative is designed to improve the quality and jo

211、b proficiency of AI talent.We also empower employees to enhance their core competitiveness,including job abilities,AI skills,and industry insights.In 2023,our internal learning platform Online Baidu School Learning Platform(下文简称Online Baidu School)added 7 new sections related to AI LLMs and provided

212、 210 courses12 to enrich AI learning resources for employees.Baidus Talent Training Platform and Training MechanismsFresh Graduate TrainingBaidu offers various training programs for new recruits to facilitate their transition from the campus to the workplace,integration into the corporate culture,an

213、d stimulation of AI awareness.These programs include Baidu New Employee Orientation,mentorship,and the AI to the Future plan.Additionally,each business group within Baidu implements specialized training plans for graduates,such as the MEG Hongdu Program,TPG Zhixin Program,and ACG Tengyun Program.The

214、se programs aim to enhance the professional capabilities and teamwork awareness of college recruits.Manager TrainingFor managers,Baidu provides leadership development training programs such as Qihang(Starting to Lead),Qingzhou(Sailing for Leadership),and Linghang(Navigating Through Management).These

215、 programs combine into a sound leadership development system,thus ensuring that managers acquire the leadership qualities for innovation,change,and team development.Professional TrainingIn 2023,the Baidu Institute of Technology(BIT)organized a series of AI-themed training sessions and activities for

216、 employees in the TPE sequence,aiming to improve AI-native thinking of all employees.LLMs and AI-native training:Various training and learning activities were organized,including basic knowledge of LLMs,Prompt,and AI-native applications.These activities had a total of over 450,000 enrollments.27th H

217、ackathon:Focusing on the Applications of LLMs,this event attracted 823 employees and gathered 435 creative ideas.It effectively facilitated innovative applications of LLMs in business.Engineers Day:Various activities such as the coding competition,the AI conference,and the efficiency forum were cond

218、ucted to help engineers leverage AI capabilities to reshape R&D processes.These initiatives advocated for a new paradigm of AI-native R&D in the era of LLMs.Joint Training and Degree CertificationBaidu collaborates with Renmin Business School to offer in-service graduate studies and tuition discount

219、s to all employees.This partnership is designed to support the long-term career development of employees.In 2023,a total of 21 employees enrolled in the program.3637Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustProm

220、oting Green IdeasContributing to SocietyFor technical talent,the Coding Boot Camp is a must-have for new employees in the T sequence.This boot camp aims to help new hires quickly familiarize themselves with the tools,platforms,and security protocols offered by Baidu.After completing the training,tra

221、inees will raise their engineering awareness,solidify basic development skills,and improve R&D efficiency.The program consists of pre-employment,introduction,and advancement.It targets the T sequence employees before boarding,during their first week of service,and within the first six months of empl

222、oyment.Through methods such as online course learning and certification exams,the program facilitates new employees adaptation to their roles and enhances their professional skills.Compulsory Courses for New TechniciansCompulsory Courses for New TechniciansBaidu New Employee Orientation training Sit

223、eIn alignment with the Baidu Human Rights Policy,the Baidu Employee Manual and other relevant systems,Baidu provides all employees equal access to training.For female managers,Baidu has set up the Baidu Womens Leadership Forum to assist female employees in achieving better career development.For emp

224、loyees from different countries,regions,ethnicities,and genders,Online Baidu School offers a learning module on the Baidu Diverse and Inclusive Workplace Culture.This initiative aims to foster an equal and inclusive workplace.Diversified TrainingPerformance of Employee Training in 2023IndicatorCateg

225、oryUnit 2023Percentage of Employees Trained/%100Percentage of Employees Trained by GenderMale%100Female%100 Percentage of Employees Trained by RankSenior manager%100 Middle manager%100 General staff%100 Average Number of Training Hours of Employees/Hour38.50Average Number of Training Hours of Employ

226、ees by GenderMaleHour 38.09 FemaleHour39.17 Average Number of Training Hours of Employees by RankSenior managerHour31.15Middle managerHour36.35 General staffHour42.17 In 2023,Baidu allocated approximately RMB 20 million to support employee training and talent development.These training budgets were

227、standardized to ensure comprehensive training and growth opportunities for employees in all aspects.We achieved 100%coverage of employee training,thus ensuring that employees have all-round access to training and growth.Training PerformanceBaidu planned its first Prompt Contest,which includes 11 seg

228、ments in various business scenarios.The competition attracted 238 employees across 88 departments,who submitted 38 Prompt templates.The produced works were trialed by 1,847 people for 7,725 times.40%of the participants were non-R&D sequence employees,which means that more diverse roles can develop A

229、I-native products through Prompt.Baidus First Prompt ContestOn-board training is the first mandatory course for new employees.The offline training takes the form of point-based competitions.Through means such as individual task,team task,and camp-closing examination,the program helps new employees g

230、ain a deep understanding of Baidus values and culture.It also aims to foster strong teamwork skills and enhance overall work efficiency.3839Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContribu

231、ting to SocietyBaidu leverages its self-developed AI tools to help employees improve work and learning efficiency,thus facilitating their career development and personal growth.Comate PlatformThe Comate platform supports AI-powered code generation.The code adoption rate of Comate has reached 80%,and

232、 group-wide AI-generated codes have accounted for over 20%.Comate StackIt provides support for AI-native development tools in four scenarios:SFT data flow closed loop,Prompt development and release process,LLMs and AI application evaluation,and low-code AI application development platform.In 2023,Co

233、mate Stack was used by over 10,000 internal users of Baidu.Digital EmpowermentBy automatically generating code with AI,Baidus Comate provides robust support for the procedural scenario of big-model R&D and improves the R&D efficiency of employees.In 2023,Baidus technical staff overachieved annual de

234、mand by 11.6%compared to 2022 with the aid of the Comate platform.Comate Boosts Work Efficiency for EmployeesLecture of AI Digital Human Online Baidu School utilizes AI Digital Human to replace human lecturers,saving time by avoiding repeated course recordings.AI Intelligent Search and SummaryWith i

235、ntelligent search and summary features embedded into online courses,Baidus employees can effectively identify and filter through massive course content and acquire knowledge and skills more efficiently.Baidus Online Baidu School achieves cost reduction and efficiency improvement in employee training

236、 through digital means.It has greatly improved the efficiency of online learning and boosted employee productivity.Online Baidu School Improves Training Efficiency with AI LLMs4041Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBui

237、lding TrustPromoting Green IdeasContributing to SocietyTalent ProtectionBaidu always respects and protects the rights and interests of all employees.We strive to create a fair,diverse,respectful,caring,and positive workplace.Baidu highly prioritizes safeguarding the human rights of employees and pro

238、hibiting illegal employment practices such as forced labor and child labor.We also strictly prohibit harassment,discrimination,and any other infringements on human rights in the workplace.By doing so,we fully protect the legitimate rights and interests of employees.Protection of Rightsand InterestsB

239、aidu Human Rights Policy and Human Rights Tracking Indicators While continuously improving its salary competitiveness,Baidu has also implemented an incentive model through which both short-term and long-term incentives are provided to employees.In this way,all employees are motivated to create and s

240、hare success with the Company.In 2023,Baidus short-term incentive policies covered all employees,while long-term incentive policies,such as stock options,covered nearly half of full-time employees.Salaries&BenefitsBaidus Employee Salaries and Performance Incentive Mechanism Baidu has developed a com

241、prehensive non-remunerative benefits system to care for employees across various aspects such as life,education,family,and healthcare.These efforts have enhanced employees sense of belonging,value,and happiness.Non-Remunerative Benefits&CareBaidus Employee Non-Remunerative Benefits and Employee Care

242、 MeasuresBaidu cares deeply about the opinions and feelings of its employees and advocates a culture of being straight to the point to foster a transparent,inclusive,and open workplace.In 2023,we conducted an employee engagement survey covering all staff members.85%of employees provided positive fee

243、dback in the questionnaire,which indicates that overall satisfaction and engagement are increasing year by year.Employee Communication&FeedbackBaidu has established a series of risk prevention and emergency measures and obtained ISO 45001 Occupational Health and Safety System certification.We also m

244、ake every effort to prevent work-related injuries and fatalities,organize psychological counseling and physical exercise activities,and alleviate employees occupational and health pressures.These measures aim to safeguard their health and safety to the fullest extent possible.Health&SafetyBaidus Emp

245、loyee Health and Safety Management MeasuresBaidu encourages employees to provide feedback on the difficulties and issues they encounter in the workplace through various channels and actively speak out against unfairness.The Baidu Employee Manual details reporting and complaint channels available for

246、 employees,including email addresses,postal addresses,the location of business ethics suggestion boxes,and contacts of in-person reporters for building a clean workplace.Employee Reporting ChannelBaidus Employee Communication and Appeal MechanismsIn 2023,the Company held 3 director meetings to commu

247、nicate the Companys strategic directions to employees,with a total of over 300,000 views.Additionally,key leaders from various departments and business leaders actively shared their ideas on strategic progress,business development,while listening to the voices of front-line employees,and addressing

248、their concerns on occasions such as all-staff meetings and internal communication meetings.Relevant viewpoints and speeches were dynamically published on the internal network to facilitate thorough communication between employees and management.Director Meeting4243Baidu 2023 Environmental,Social and

249、 Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietyPromoting Green IdeasBaidu actively responds to the international goal of the Paris Agreement and the national 30-60 dual carbon targets.We are committed to ach

250、ieving green transformation through AI and empowering users,industries,and society for green development.4The average PUE of Baidus data centers131.19with an annual average minimum of1.11The consumption of renewables 52,179,275.0 kWhThe 4th IFFGlobal Green Finance AwardZero Carbon Conference Baidu W

251、orld 2023Baidu Campus,Baidu Technology Park,and Baidu Kuike Technology Building obtainedISO 50001ISO 14001 certificationsThe annual electricity saving of Lingxi cooling system in Baidus data center26,000 kWhCDP Climate Change rating:BBaidu launched the Energy Management Monitoring Platform for the f

252、irst time13 Comparing the data from 2022,the main factors for the change in Baidus PUE are as follows:1)Global warming,with frequent scorching weather,necessitates a greater need for server cooling;2)The training of large language models has resulted in higher electricity consumption;3)As Baidus bus

253、iness has scaled,the electricity required for server operations has also increased accordingly.In response to these factors,we are committed to optimizing and harmonizing the use of energy with our business growth,aiming to reduce costs and increase efficiency,ensuring sustainable development.45Enha

254、ncing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietyClimate change is a common challenge for humanity,and it requires concerted efforts from all sides to address the climate risks.Baidu fully undertakes the corporate responsibility in

255、 addressing climate change by identifying climate risks in its operations and seeking opportunities for sustainable development.With reference to the framework and recommendations outlined in the International Financial Reporting Standards(IFRS)S2 Climate-related Disclosures,Baidu has established a

256、climate change management system with its Board of Directors as the highest leadership body.A special team for climate-related risk management has been set up to implement the system and progressively integrate climate change into corporate governance.GovernanceBoard of Directors Guiding and approvi

257、ng the overall goal and implementation of plans for climate change risk reductionESG Committee Providing suggestions on climate change response and setting relevant objectives and action pathwaysESG Working Group Supervising the implementation and execution of climate-related workSpecial Team for Cl

258、imate-Related Risk Management Conveying the latest climate-related risk information and response strategies to each department Formulating and implementing response plansAddressing Climate ChangeSince we released the environmental goal of achieving carbon neutrality by 2030 in 2021,Baidu has establi

259、shed six emission reduction pathways14 and initiated green practices.We continuously improve energy efficiency and increase the use of clean energy.Moreover,we leverage AI technology to empower the green development in various industries.Baidus Six Emission Reduction PathwaysStrategyBuilding green d

260、ata centersWhole-chain carbon reduction technologies empowered by intelligent transportationConstructing smart office buildingsEnergy-efficient and carbon reduction technologies empowered by Baidu AI CloudCarbon offsetPartnership mechanism for green supply chain14 Baidus Six Emission Reduction Pathw

261、ays 4647Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietyRisk ManagementRisk TypeRisk DescriptionCountermeasure As the publics demand for low-carbon consumption increases,if

262、Baidus existing data centers and products such as Xiao Du smart homes fail to effectively reduce carbon emissions in the production and operation process,it will directly lead to a lower demand for related products and services from downstream customers due to a low-carbon consumption preference,res

263、ulting in a decline in business revenue.Responding to market demand for low-carbon consumption Leveraging years of AI technology development and launching green solutions such as intelligent heating,smart water management,and intelligent transportation for traffic and high-emission enterprises,and a

264、ssisting clients in achieving green and low-carbon transformation;Building green data centers,and committing to providing customers with 100%renewable energy AI cloud services;Optimizing the packaging materials of Xiao Du smart homes and adopting renewable and recyclable materials to meet the demand

265、 for green consumption.Potential concerns will be raised by customers,investors,and the public of greenwashing behavior if Baidu only releases the climate strategy or relevant statement without concrete actions,thus undermining the corporate image.Managing reputational risk Regularly disclosing emis

266、sion reduction measures and results according to the six emission reduction pathways,and further formulating emission reduction targets and corresponding target attainment approaches.Extreme weather events such as typhoons and extreme precipitation may disrupt the daily operations of the data center

267、s and the Company,thus negatively affecting the business operation and corporate image.Reducing the impact of extreme weather Completing the pre-analysis of local natural disasters according to the location of the data centers,so as to avoid the areas being affected by extreme weather in advance and

268、 protecting the safety of the data centers;Formulating emergency management plans for coping with extreme natural disasters,contingency plans for natural disaster prevention and control,and emergency measures for unexpected incidents;In 2023,Baidus data centers formulated the G-IDC-STA-OP-005-Baidu

269、Data Center Emergency Management V1.0,which specified emergency plans for various extreme scenarios such as public health emergencies,fires,typhoons,earthquakes,safety accidents,power outages,and flooding.Regular drills involving all staff were also conducted.Changes in climate and precipitation pat

270、terns may lead to risks such as continuous high temperatures and water scarcity,which may increase the water use cost for data centers operations and pose greater challenges to the cooling and water-saving technologies.Addressing changes in climate and precipitation patterns The self-built data cent

271、ers are preferentially built in the area where natural cold source technology can be efficiently utilized with abundant green energy(such as wind energy);Continuously developing liquid cooling technology to reduce energy consumption of mechanical refrigeration.Market RiskReputational RiskAcute RiskC

272、hronic RiskIn 2023,along with the existing climate change risk identification list,Baidu took into account potential impacts arising from the development of LLMs.Based on the climate change risks identified,Baidu has formulated specific countermeasures.Risk TypeRisk DescriptionCountermeasure Interna

273、tional regulatory agencies and capital market rating indexes have increasingly raised the disclosure requirements for environmental information of enterprises.Strengthening environmental information disclosure Researching policies for risk control,strengthening communication with stakeholders,and re

274、sponding to their requirements;Implementing refined energy management,automatically collecting energy efficiency data,and regularly disclosing the data;Disclosing the proportion of green technologies and clean energy used to achieve energy conservation and efficiency improvement and reduce carbon em

275、issions;Participating in capital market evaluations such as CDP to enhance environmental disclosure.In 2023,Baidu was rated B in the climate change survey of CDP.Amidst the national push for carbon peaking and carbon neutrality goals,there is a surge in low-carbon technology,which is intensifying th

276、e pressure on Baidu to advance our research and development efforts in energy conservation and environmental protection technology.Additionally,it necessitates a heightened investment focus on energy conservation and emission reduction initiatives.The rapid development of LLMs has remarkably increas

277、ed the demand for computing power,resulting in rising energy consumption,and posing more severe challenges to R&D of Baidus green data centers.Accelerating low-carbon technology transition Exploring the integration of AI,power supply systems,cooling systems,and computing power,and considering the ad

278、aptability of technical solutions;Maximizing the use of renewable energy sources such as wind and solar energy in data centers,and adopting energy-efficient equipment;Conducting predictive analytics and automated scheduling through AI to effectively coordinate resources and enhance overall computing

279、 efficiency;Baidu data centers have implemented various intelligent cooling solutions and systems,such as the Iceberg transformer cooling technology,Lingxi liquid cooling technology,and immersion liquid cooling technology;In 2023,the average PUE of Baidus data centers was 1.19,with the annual minimu

280、m of 1.11.Baidus Climate Change Risks and CountermeasuresTechnical RiskPolicy and Legal Risk4849Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietyGreen OperationsIn 2023,Baidu

281、 initiated carbon checks for 33 operating sites,including the office buildings and data centers.For details of the carbon checks,please refer to Appendix-Carbon Emission Accounting Methods.Environmental PerformanceBaidu actively engages in green actions.We continuously explore pathways to conserve e

282、nergy and reduce emissions through every practical action.We are committed to increasing the use of new energy and promoting green culture.Since the release of its carbon neutrality target15,Baidu has actively conducted greenhouse gas(GHG)emissions inventory and refined the management of energy cons

283、umption and carbon emissions.We have developed action plans for carbon reduction and advanced our efforts in reducing GHG emissions.Metrics and TargetsBaidus GHG Emissions16ScopeUnit202120222023Scope 1 GHG Emission17tCO2e16,407.020,320.920,039.0Scope 2 GHG Emissions(based on location)18tCO2e601,740.

284、2801,942.2903,195.5Scope 2 GHG Emissions(based on market)19tCO2e-851,017.7Scope 3 GHG Emissions20tCO2e1,173,460.61,299,528.51,452,401.7Total GHG Emissions(based on location)tCO2e1,791,607.82,121,791.62,375,636.2Total GHG Emissions(based on market)tCO2e-2,323,458.5Intensity of GHG Emissions(based on

285、location)tCO2e/RMB 1 million14.417.217.6Intensity of GHG Emissions(based on market)tCO2e/RMB 1 million-17.2Baidus Energy ConsumptionIndicatorUnit202120222023Dieselt184.0118.581.1Gasolinekg8,712.7377,725.38,171.2Natural Gas10,000 m3260.0267.2277.3ElectricityMWh673,829.3902,076.01,020,507.6Purchased H

286、eatGJ110,680.7447,437.2456,329.5Renewable EnergykWh3,049,469.36,074,031.052,179,275.0Baidu actively explores the use of green financial products to ensure the stable supply and delivery of green technology R&D funding.Since the successful pricing and issue of a USD 1 billion sustainable development

287、bond,Baidu has set up a working group for sustainable finance.In alignment with the sustainable financing framework and the United Nations Sustainable Development Goals(SDGs),Baidu continuously contributes to 10 sustainable issues,including affordable and clean energy,sustainable cities and communit

288、ies,and good health and well-being.In 2023,Baidu won the Annual Award of the IFF Global Green Finance Award in recognition of its positive actions and leadership in energy conservation,carbon reduction,environmental protection,and social green development facilitated by green bonds.Green Finance15 F

289、or details,please visit the Baidu Environmental Governance Measures16 Baidus GHG emissions(Scope 1,2 and 3)in 2023 were verified and certified by third-party professional institutions17 Direct emissions,including lost and fugitive emissions from stationary combustion sources,boilers,kitchen equipmen

290、t,refrigerators,etc.18 Indirect emissions,involving emissions from purchased electricity,steam,and heating19 Indirect emissions,involving emissions from purchased electricity,steam,and heating20 Other indirect emissions,involving employee commuting and power consumption of rented data centers5051Bai

291、du 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to Society21 Including office paper,waste cartons,books and newspapers,scrap metal,waste plastic,kitchen waste,and other non-hazardous was

292、tes.22 Including used lamps,electronic equipment,toner cartridges,and batteries.In 2022,Baidu sold obsolete electronic equipment to the second-hand market,greatly reducing emissions from hazardous waste.23 The data about wastewater discharged in 2022 was found to be inaccurately reported.The data ab

293、out total wastewater discharged in 2022 was corrected in this report.Baidus Water ConsumptionWaste Produced by BaiduIndicatorUnit202120222023Total Non-Hazardous Waste21t6,939.05,273.85,105.2Intensity of Non-Hazardous Waste t/person0.20.20.2Total Hazardous Waste22t27.56.926.6Intensity of Hazardous Wa

294、stet/person0.00080.00020.0008IndicatorUnit202120222023Total Water Consumptiont1,576,309.81,997,531.42,071,681.1 Intensity of Water Consumptiont/person43.357.461.5Wastewater Dischargedt584,399.9903,837.223698,859.4Rainwater Collectedt6,640.05,210.05,551.05253Baidu 2023 Environmental,Social and Govern

295、ance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietyBaidu is committed to building energy-efficient and low-carbon data centers.These green data centers have formed low-carbon energy conservation management teams and de

296、veloped their operation&management platforms.With reference to the operational data of previous years,we set annual targets for indicators such as Carbon Usage Effectiveness(CUE),Power Usage Effectiveness(PUE),and Water Usage Effectiveness(WUE).These targets are broken down into monthly and quarterl

297、y indicators for evaluation and assessment.In 2023,the annual average PUE of Baidu data centers was 1.19,with the annual minimum of 1.11 recorded in Module 1#of Baidu Yangquan Data Center.Green Data CentersGreen Measures Adopted by Data Centers Water-Saving Technology Baidu adopts electromagnetic wa

298、ve water treatment technology to uniformly purify wastewater.In 2023,the water treatment system at Baidu Yangquan Data Center adopted electromagnetic wave water treatment technology,achieving a water-saving rate of 20%.Baidu has utilized wastewater recycling technology to treat discharged wastewater

299、 through processes such as ultrafiltration and desalination.Cooling water that meets relevant requirements is generated in this way.The Baidu Cloud Computing(Yangquan)Center achieved a water-saving rate of 44.8%per module,saving a total of 480,000 tons per year.Water-Saving Equipment Baidu prioritiz

300、es the use of water-saving cooling towers.Baidu adopts reverse osmosis water treatment systems to recycle wastewater.Power Supply Solution Baidu adopts the worlds first power supply solution that combines grid and high voltage direct current(HVDC)for power supply,achieving a power supply efficiency

301、of up to 99.5%.Baidu Pinghu DC lithium battery system has integrated high-voltage DC technology with lithium battery technology for the first time.By innovating data center architecture and building layout,it won the Innovation Pioneer Award at the first China Computing Power Conference.Cooling Tech

302、nology Baidu develops the Iceberg transformer cooling technology and pioneers the cooling system with the ultimate reverse Carnot cycle.We also adopt the oil-free transformer cooling technology.This innovation has been granted the DC-Tech Excellence and Innovation Pioneer Award by the Data Center of

303、 the Ministry of Industry and Information Technology and included in the Catalogue of Energy-Saving Technologies for the Communications Industry.Compared to traditional cooling solutions,it increases computing power by 20%and reduces annual Total Cost of Ownership(TCO)per kW IT by 20%,while cutting

304、carbon emissions by 60%.In 2023,Baidu introduced the Lingxi liquid cooling system,which adopts a distributed architecture and can achieve adaptive adjustment of air-liquid source and air-liquid ratio.It supports a power density of over 100 kW per rack.For a data center with 10,000 servers,it can sav

305、e annual electricity by 262.8 million kWh and reduce CO2 emissions by approximately 206,300 tons compared to traditional air-cooling solutions.For the immersion liquid cooling technology,all IT equipments are immersed in an insulating liquid,and heat dissipation is achieved through the circulation e

306、xchange of the liquid.The system enables 100%liquid cooling of IT equipment.In 2023,the first immersion liquid cooling system was officially deployed in Module 13 of the Yangquan Data Center.Waste Heat Recovery Plate heat exchangers are installed to utilize chilled water to preheat and humidify soft

307、ened water,thus increasing humidity and reducing the energy consumption of film humidifiers.In 2023,Module 1#in Yangquan Data Center achieved a 35%improvement in humidification efficiency and saved 38,000 kWh of electricity by installing plate heat exchangers.Storage Device Considering the low-frequ

308、ency reading characteristics of stored data,Baidu introduces a magnetic-tape storage solution,thus reducing the power consumption to 0.024W/TB per TB,only 1/13 of traditional hard disk drives.Hardware Optimization The box-shaped core is adopted to reduce the power demand per server cabinet.Optimizat

309、ion of Network Layout Based on the business traffic model,Baidu optimizes the regional topology to enhance bandwidth utilization and reduce energy consumption.Use of Clean Energy To fully utilize solar energy,Baidu has constructed a 100KWP photovoltaic power station at the Baidu Cloud Computing(Yang

310、quan)Center.It has successfully connected to the grid and generates approximately 120,000 kWh of electricity per year.Purchase of Green Certificates Baidu has purchased 50,000 International Renewable Energy Certificates(I-RECs),equivalent to 50 million kWh of green electricity.WUE ManagementEnergyMa

311、nagement5455Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietyBaidu actively manages the energy and resources in office areas and promotes the certifications of international

312、standardized energy management systems and environmental management systems.In 2023,Baidu Campus,Baidu Technology Park,and Baidu Kuike Technology Building have obtained ISO 50001 and ISO 14001 certifications.Green OfficeIntegrated Environmental Monitoring Cloud Platform The platform is applied in of

313、fice areas to monitor and adjust environmental data such as temperature and humidity in real-time,refining energy and resource management.Energy Management Monitoring Platform The platform aims to achieve a refined and intelligent management system of the Group from multiple dimensions.Equipment Tra

314、nsformation and Maintenance We replaced 57,000 LED lights and upgraded the intelligent lighting systems in the technology park garage and office areas.We also replaced the conditioning system filters more frequently.In 2023,a total of 5.58 million kWh of electricity was saved.In 2023,we implemented

315、energy-saving renovations for 60 elevators and generated electricity of 190,000 kWh for the 28 units in the first phase.Clean Energy We installed solar photovoltaic panels in Baidu Campus,Penghuan Building,Baidu Technology Park,and Shenzhen Baidu International Building.In 2023,these facilities gener

316、ated a total of 1.497 million kWh of electricity.In 2023,we utilized solar energy to heat domestic water,reducing natural gas consumption of 45,000 m3.Trading of Green Electricity We purchased 1.2 million kWh of green electricity.EnergyOperation&Maintenance We established water conservation goals.Wa

317、ter-Saving Devices We adopted sensor-based water-saving devices.Recycling We adopted rainwater recovery technology.In 2023,Baidu Technology Park collected 3,195 m3 of rainwater.We added overflow return devices to cooling towers,thus recycling 15,830 m3 of water.We installed overflow return devices f

318、or cooling towers and water landscapes at Baidu Campus,reclaiming 568 m3 of water for irrigation.Water Resource5657Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietyIn 2023,Ba

319、idu developed an energy management monitoring platform based on its expertise in green operation strategies and intelligent control.This platform deployed over 1,300 energy automatic collection points across office buildings,thus refining the management of water,electricity,heat,gas,and other source

320、s of energy.It has also facilitated integrated management of energy and carbon targets and intelligent operation and maintenance of Heating,Ventilation and Air Conditioning(HVAC)systems.On October 17,2023,Baidu World 2023,with the theme of PROMPT THE WORLD,was held in Beijing Shougang Park.The confe

321、rence purchased wind energy carbon emission reduction credits in line with international standards,with 80.1 tons of carbon dioxide generated by the conference completely neutralized after data verification by an authoritative third-party organization,staging a zero-carbon conference.Baidu Applies E

322、nergy Management&Monitoring Platform Zero-Carbon Baidu World 2023Energy automatic collection points 1,300+WasteManagementTo promote refined waste management,Baidu focuses on cultivating employees habits of waste classification.We classify waste and then engaged specialized companies to clear and tra

323、nsport the categorized waste.Additionally,we monitor and record the daily production of various types of waste.Baidu also commissions qualified enterprises to collect and sell discarded computers and other office equipment as well as dispose of useless items in an environmentally friendly manner.Bai

324、dus Office Waste in 2023Office paper14,362.6 kgScrap metal696.0 kgLight tubes5,719.0 itemsToner and ink cartridge1,483.0 itemsToner and ink cartridge2,179.2 tWaste cartons,books,and newspapers14,832.0 kgWaste plastics2,169.0 kgElectronic equipments8,851.0 itemsBattery40,780.0 itemsOthers2,894.0 t585

325、9Baidu 2023 Environmental,Social and Governance ReportEnhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietyImproving Services5At Baidu,we are committed to providing users with high-quality,secure,and reliable products and services.

326、We respect and protect human rights,focus on content governance,and enhance user service experience.We continuously boost corporate innovation and development,empower industry development with AI technology,and develop industry partnerships.AI large language model increased content moderation effici

327、ency by an estimation of 20%Handling rate of 99%Ranking No.1 in China for 6consecutive yearsThe number of complaints received30,780,043Set up Baidu ERNIE Investment Fund of RMB 1 billionThe number of complaints accepted30,516,857More than 3,000 Chinese patent applicationsmore than 5,000 Chinese pate

328、nt granted Risk exposure rate of serious violations was 0.10%Commercial promotional content risk elimination rate was99.90%Removed over86.453million piecesof harmful information through manual content moderationRemoved over60.436billion pieces of harmful information through automatic content moderat

329、ionAwarded 15 China Patent Awards on AI,including 1 Gold Award and 6 Silver Awards.Awarded the titles of National Telecom Service Star for Customer Satisfaction and National Telecom Service Star Team for Customer Satisfaction by the Ministry of Industry and Information Technology.Won the 3rd Most Be

330、autiful Customer Service Award by China ConsumersBaidu ranked among the Top 100 Chinese Service Brandsfor 2 consecutive years61Enhancing Corporate GovernanceNurturing TalentImproving ServicesBuilding TrustPromoting Green IdeasContributing to SocietyContent GovernanceBased on the original content gov

331、ernance process,Baidu leverages the unique characteristics and review advantages of AI large language models to ensure the standardization of moderation standards and improve review efficiency and quality;By integrating AI large language models with the existing appeal mechanism,Baidu enhances the h

332、andling rate of user appeals.Product Content GovernanceEnsuring the Standardization of Moderation Standards Based on the characteristics of semantic understanding and analytical judgment of large AI models,by infusing dynamic content moderation principles into the large language models,we train the

333、large language models and help them learn and understand content moderation standards,ensuring the stability and standardization of moderation standards.Improving Moderation Efficiency and Quality By pre-training large language models and to build real-time moderation capabilities,we provide prompts for moderation standards when users are generating content,assisting them in promptly adjusting non