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青岛啤酒股份有限公司2006年年度报告（230页）.pdf

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青岛啤酒股份有限公司2006年年度报告（230页）.pdf

1、3公司簡介Company Profile4會計數據摘要Financial Highlights9董事長報告書Chairmans Statement13董事會報告Report of the Directors27監事會報告Report of the Supervisors31企業管治報告Corporate Governance Report42管理層討論與分析Management Discussion and Analysis44董事、監事和高級Profiles of Directors, Supervisors管理人員簡介and Senior Management52重要事項Significa

2、nt Events55財務報告Financial Report228公司資料Company Information目錄 Contents青島啤酒股份有限公司TSINGTAO BREWERY CO., LTD.二零零六年年報ANNUAL REPORT 20063公司簡介 Company Profile青島啤酒股份有限公司前身為國有青島啤酒廠，始建於一九零三年，是中國歷史最為悠久的啤酒生產廠。公司一九九三年六月十六日註冊成立，隨後在香港發行了H種股票並於七月十五日在香港聯合交易所有限公司上市，成為首家海外上市的國內企業，同年七月在國內發行了A種股票並於八月二十七日在上海證券交易所

3、上市。公司的經營範圍是啤酒製造、銷售以及與之相關的業務。目前公司在國內擁有50個啤酒生產廠和3個麥芽生產廠，分佈於全國18個省市，規模和市場份額居國內啤酒行業領先地位。其生產的青島啤酒為國際市場上最具知名度的中國品牌，已行銷世界五十餘個國家和地區。公司並成功成為北京二零零八年奧運會之贊助商。Tsingtao Brewery Company Limited, the earliest brewery in China,can trace its root back to 1903 when its predecessor, TsingtaoBrewery Factory, was establi

4、shed. The Company was registeredon 16 June 1993, and then issued H-Shares in Hong Kong whichwere listed on The Stock of Exchange of Hong Kong Limited on15 July 1993. It was the first enterprise in Mainland China listedon an overseas stock exchange. In July 1993, the Company issuedA-Shares in PRC, wh

5、ich were listed on the Shanghai StockExchange on 27 August 1993.The business scope of the Company is the brewery and sales ofbeer, and other related business. The Company occupies leadingposition in production scale and market share with 50 breweriesand 3 malting mills in 18 provinces and cities all

6、 over China. Itsproduct Tsingtao Beer has become one of the most well-knownChinese brands in the international market and has been distributedto more than 50 countries and regions throughout the world.The Company was successfully selected as the Official Sponsorof Beijing 2008 Olympic Games.青島啤酒

7、股份有限公司TSINGTAO BREWERY CO., LTD.二零零六年年報ANNUAL REPORT 20064會計數據摘要 Financial Highlights一. 按香港財務報告準則編制（單位：人民幣千元）截至十二月三十日止年度集團Group20062005200420032002營業額Turnover11,677,16010,019,8578,620,6877,507,9596,936,734除稅前盈利Profit before taxation627,820531,662490,465417,364368,608稅項Taxation(179,063)(188,356)

8、(186,391)(134,988)(109,317)少數股東損益Minority interests(890)(36,717)(18,911)(37,331)(37,317)股東應占盈利Profit attributable to447,867306,589285,163245,045221,974shareholders總資產Total assets9,577,9839,575,4589,820,5338,923,5698,892,456總負債Total liabilities(3,878,260)(4,042,382)(4,522,072)(3,929,278)(5,038,466)少數

9、股東權益Minority interests(452,294)(576,686)(544,333)(579,465)(699,784)股東權益Shareholders equity5,247,4294,956,3904,754,1284,414,8263,184,206集團Group2006200520041.每股盈利(元)Earnings per share(RMB)0.3420.2480.2692.淨資產收益率Return on net assets8.53%6.31%6.00%3.每股淨資產(元)Net assets employed per share(RMB)4.013.794.49

10、4.股東權益比例Shareholders equity ratio54.79%51.76%48.41%1.Prepared in accordance with HKFRS(UNIT: RMB000)For the year ended 31 December青島啤酒股份有限公司TSINGTAO BREWERY CO., LTD.二零零六年年報ANNUAL REPORT 20065會計數據摘要 Financial Highlights利潤總額Profit before tax614,812淨利潤Net profit434,897扣除非經常性損益後的淨利潤Net profit

11、after adjusting the extraordinary items352,192主營業務利潤Gross profit3,700,306其他業務利潤Profit from other operations30,144營業利潤Operating profit812,057投資損失Investment loss(101,610)補貼收入Subsidy income66,043營業外收支淨額Net non-operating expenses(161,677)經營活動產生的現金流量淨額Net cash flows from operating activities1,127,832現金及現

12、金等價物淨減少額Net decrease in cash and cash equipments(36,829) 註：非經常性損益項目包括：Note: Extraordinary items include:1.處置長期股權投資和固定資產產生1.Gains on disposal of long-term的淨收益equity investments and fixed assets35,8562.政府補貼2.Subsidy income66,0433.營業外收入(不包括處置固定資產收益)3.Non-operating income (excluding gain ondisposal of f

13、ixed assets)6,5224.營業外支出(不包括處置固定資產損失4.Non-operating expense (excluding loss on及計提固定資產減值準備)disposal of fixed assets and impairmentprovision of fixed assets)(10,788)5.以前年度已計提各項減值準備的轉回5.Reversal of impairment/provision of prior years6.非經常性損益的所得稅影響數6.Tax effect on extraordinary gain and losses(14,928)合計

14、Total82,705二. 按中國會計準則編制1.公司二零零六年財務資料（單位：人民幣千元）2.Prepared in accordance with PRC GAAP1.2006 financial information of the Group(UNIT : RMB000)青島啤酒股份有限公司TSINGTAO BREWERY CO., LTD.二零零六年年報ANNUAL REPORT 20066會計數據摘要 Financial Highlights2.本集團在香港聯合交易所有限公司上市H股所披露的會計報表按照香港財務報告準則編制，該等準則與本集團之法定報表采用的中國會計

15、準則存在差異。（單位：人民幣千元）項目ItemsPRC GAAPHKFRS淨利潤、股東應占盈利Net profit/Profit attributable to shareholders434,897447,867差異說明Explanation of differences20062005按中國會計準則計算之淨利潤Net profit under PRC GAAP434,897303,958按香港財務報告準則HKFRS adjustments:所作之調整：在中國匯率制度併軌前Additional depreciation charges for assets購入資產須多提的acquired b

16、efore unification固定資產折舊of the two-tier exchange rate systemin the PRC(366)(11,480)獲豁免償還借款及Waiver of loans and other share premium其他股份溢價調整adjustment10,5268,248因固定資產折舊產生的Deferred tax liability and assets arising遞延稅項負債及資產from depreciation of fixed assets557557中國會計準則及香港財務Difference between the accountin

17、g for報告準則下對業務合併business combination under採用不同的會計處理PRC GAAP and HKFRS方法產生的差異22,57515,140對可換股債券利息費用Difference in accounting for interest使用不同會計政策expenses relating to the convertible bonds9,764衍生金融工具公允價值的確認Recognition of derivative financialinstruments at fair value(3,659)(10,802)有形及無形資產減值虧損Difference b

18、etween the accounting for的不同會計處理impairment loss of tangible andintangible assets(16,705)附屬公司終止經營而確認的Goodwill impairment loss recognised upon商譽減值虧損cessation of business of a subsidiary(9,121)其他Others42325按香港財務報告準則計算的Profit attributable to shareholders本公司股東應佔盈利of the Company under HKFRS447,867306,5892

19、.The financial statements of the Group are prepared underHong Kong Financial Reporting Standards (“HKFRS”) fordisclosure purposes of its H Shares listed on The StockExchange of Hong Kong Limited. These standards aredifferent from the statutory financial statements of theGroup prepared under generall

20、y accepted accountingprinciples in China (“PRC GAAP”).(UNIT: RMB0000).青島啤酒股份有限公司TSINGTAO BREWERY CO., LTD.二零零六年年報ANNUAL REPORT 20067會計數據摘要 Financial Highlights3.主要會計數據及財務指標（單位：人民幣千元）項目Items200620052004主營業務收入Turnover11,677,16010,019,8578,620,688淨利潤Net Profit434,897303,958279,724總資產Total asse

21、ts9,589,4339,589,1179,878,005股東權益（不含少數股東）Total shareholders equity(excluding minority interests)5,223,7224,941,4303,586,682每股收益Earnings per share0.33240.23230.2639每股淨資產Net assets per share3.993.783.38調整後的每股淨資產Net assets per share after adjustments3.983.753.29每股經營活動產生的Net cash flow from operating現金流

22、量淨額activities per share0.860.901.22淨資產收益率Return on net assets8.33%6.15%7.80%扣除非經常性損益後Return on net assets after adjusting淨資產收益率extraordinary items6.74%5.00%7.49%4.報告期內股東權益變動情況（單位：人民幣千元）項目Items期初數本期增加本期減少期末數股本Share capital1,308,2191,308,219資本公積Capital reserve2,802,08752,7232,854,810法定公積金Statutory sur

23、plus reserve329,147340,491669,638法定公益金Statutory publicwelfare fund269,924(269,924)未分配利潤Unappropriated profits231,303434,897(279,882)386,318外幣報表折算差額Cumulative translationadjustments7503,9874,737股東權益合計Total shareholdersequity4,941,430832,098(549,806)5,223,722變動原因：(1)資本公積：本年度集團內股權變動而產生的對子公司淨權益享有比例變化部分；

24、(2)法定公積金及法定公益金：本年提取法定盈餘公積金及法定公益金轉作盈餘公積管理使用；(3)未分配利潤：本年增加為本年實現的淨利潤，本年減少為本年提取盈餘公積及分配股利；(4)外幣報表折算差額：附屬公司外幣報表折算差額。3.Principal financial data and financial indicators(UNIT: RMB000)4.Change in shareholders equity in the reporting period(UNIT: RMB000)Reasons for changes:(1)Capital reserve: the proportionat

25、e changes to the netinterests in subsidiaries arising from changes inshareholdings within the Group during the current year;(2)Statutory common reserve and statutory public welfare fund:transfer of statutory common reserve and statutory publicwelfare fund to surplus reserve during the current year;(

26、3)Unappropriated profits: increase for this year representsnet profits realized in the current year, while decrease forthis year represents appropriation of surplus reserve anddistribution of dividends;(4)Cumulative translation adjustment: cumulative translationadjustment of subsidiaries.青島啤酒股份

27、有限公司TSINGTAO BREWERY CO., LTD.二零零六年年報ANNUAL REPORT 20069董事長報告書 Chairmans Statement致各位股東：本人謹此提呈青島啤酒股份有限公司截止2006年12月31日會計年度之業務報告及經審計之財務報告，敬請各位股東審閱。國內啤酒市場分析2006年，在中國經濟穩步增長的帶動下，國內啤酒行業保持了持續穩定的發展，全年啤酒產銷量達到3,515萬千升，同比增長14.7%，連續四年成為世界最大的啤酒生產和消費國及發展最快的市場之一。隨著啤酒行業的整合，市場集中度進一步提高，2006年國內前十大啤酒生產商的市場份額達到62.4%

28、，較去年同期提高1.4個百分點。同時，由於企業購并價格的提高，啤酒企業的擴張已由購並為主逐步轉向以新建、擴建為主的方式，行業新增產能增長較快，導致市場競爭形勢嚴峻。儘管如此，由於國內經濟發展及人們消費水平的提高，行業發展前景依然廣闊。李桂榮先生Mr. LI Gui RongDear shareholders,I hereby present the Business Report and audited FinancialStatements of Tsingtao Brewery Company Limited for the fiscalyear end on 31 December 20

29、06 for your kind review.Analysis of Domestic Beer MarketIn 2006, the domestic brewery sector kept its steady developmentmomentum driven by the steady growth of Chinas economy. Itsannual sales volume reached 351.5 million hl with a year-on-yeargrowth of 14.7%, which helped it become one of the larges

30、tcountries in terms of beer production and consumption, and themarkets with fastest development pace in the world for the fourthyear in consecution. In 2006, the market share of top 10 domesticbeer producers reached 62.4%, 1.4 percentages up from theprevious year, with the further market centralizat

31、ion due to theintegration within the brewery sector. Meanwhile, the competitionbecomes fiercer under the rapid growth of output capacity as aresult that the organic growth of breweries is graduallytransforming from focusing on M&A to greenfields and expansiondue to the hike of M&A price. Despite of

32、these reasons, theprospect of the brewery sector is still promising with thedevelopment of domestic economy and the improvement ofconsumption level.青島啤酒股份有限公司TSINGTAO BREWERY CO., LTD.二零零六年年報ANNUAL REPORT 200610董事長報告書 Chairmans Statement經營業績穩步提高公司堅持以市場為導向，持續進行內部管理、機制的變革和系統的整合，以開放的思維積極引入新管理理

33、念、工具和方法，推動了企業經營業績的穩步提升。2006年，公司實現啤酒銷量454萬千升，創歷史新高，較2005年增長11.5%，其中主品牌銷量163萬千升，同比增長22.3%；按照香港財務報告準則計算，實現銷售收入人民幣116.8億元，同比增長16.5%；實現股東應佔盈利人民幣4.48億元，同比增長46%；海外市場銷售6.5萬千升，同比增長25.7%。呈現利潤增長大於銷售收入增長，銷售收入增長大於銷量增長的良好發展態勢。為了回報廣大股東，公司近幾年均採取了較高比例及穩定的派息政策，董事會提議派發2006年度股息每股人民幣0.22元。2006年，公司根據競爭環境的變化，提出了整合與擴張並舉的發展

34、戰略，年內相繼啟動了青島啤酒二廠新增20萬千升擴建項目、青島啤酒（徐州）彭城公司15萬千升異地搬遷擴建項目和在山東省省會濟南20萬千升新建項目，以上項目建成後，將對公司進一步完善國內市場戰略佈局、擴大市場份額和提高公司競爭力產生重要而深遠的影響。公司作為2008年北京奧運會的贊助商，致力於奧運精神的傳播。為此，公司開展了系列奧運營銷活動，如青島啤酒我是冠軍、奧運全國行的大篷車路演等活動，讓更多普通百姓關注奧運、體驗奧運、支持奧運，並以此為契機和載體，提升青島啤酒品牌的市場影響力，實現企業效益和社會效益的有機結合。根據世界品牌實驗室（World Brand Lab）發布的2006年

35、中國500最具價值品牌排名，青島啤酒以高達224.73億元人民幣的品牌價值蟬聯中國500強最具價值品牌中啤酒品牌第一位。公司新企業文化更具開放性和創新性，創新管理、持續改進的觀念已為公司廣大員工所認同。公司在業內首倡了將品牌傳播、消費者體驗和產品銷售三種手段有機結合運用的三位一體營銷模式。同時，公司持續深化組織變革，以實現資源的共享與互補，使公司的戰略協同效應最優化。管理的持續改進為公司的可持續發展提供了有力的支持。Steady Growth of Operational ResultsThe Company pushed the steady growth of operationa

36、l results byactively introducing latest management ideas, tools and methodswith open mind by insisting on the orientation of markets andcontinuous internal management, mechanism reform and systemintegration. In 2006, the Company realized its sales volume torecord high of 45.4 million hl, 11.5% up fr

37、om 2005, in whichthat of principal brand reached 16.3 million hl, 22.3% up fromthe previous year; according to HKFRS, sales income ofRMB11.68 million, 16.5% up from the previous year; profitattributable to shareholders of RMB448 million, 46% up fromthe previous year; sales volume in overseas markets

38、 0.65 millionhl, 25.7% up from the previous year. It appears a good trend thatthe growth of profit is greater than that of sales income, and thegrowth of sales income is greater than that of sales volume. Toreward its shareholders, the Company has been adopting a steadydividend policy with a relativ

39、ely high percentage in recent years.The Board of Directors proposed RMB0.22 per share as dividendfor the year of 2006.In 2006, due to the changes of competition environment, theCompany proposed a development strategy of both focusing onthe integration and expansion. As a result of it, the Companysta

40、rted Expansion Project of Increasing 2 Million HL in TsingtaoBrewery No. 2, Relocation and Expansion of 1.5 Million HL ofTsingtao Brewery (Xuzhou) Pengcheng Company, Greenfield of2 Million HL in Jinan, Capital of Shandong Province. It wouldcreate important and far-reaching influence in further impro

41、vingits domestic strategic network, increasing market share andenhancing the competitiveness of the Company after thecompletion of aforesaid projects.As the official sponsor of Beijing 2008 Olympic Games, theCompany dedicated to the spreading of Olympic spirits by carryingout a series of Olympic mar

42、keting activities, such as “TsingtaoBeer I Am the Champion, caravan road-show “Around China,to have more general people pay attention to the Games,experience the Games and support the Games. Based on suchopportunity and platform, these activities promote the marketinfluence of Tsingtao brand and rea

43、lize the harmoniouscombination of corporate interests and social interests. TsingtaoBeer was ranked No. 1 of “Top 500 Most Valuable Brands inChina again in 2006 among the beer brands by the World BrandLab with its brand value as high as RMB22.473 billion.The Companys latest corporate culture is more

44、 open andinnovative, while the concept of innovative management andcontinuous improvements have been recognized by its staff. Itbrings out the marketing mode of “Three-in-One” firstly in thesector by harmoniously combining and utilizing the three meansof brand propaganda, consumers experience and pr

45、oduct sales.In the same time, the Company goes on to deepen itsorganizational reform to realize the information sharing andcomplementation so as to optimize the synergetic effect of strategy.The continuous improvements in management greatly support theCompanys sustainable development.青島啤酒股份有限

46、公司TSINGTAO BREWERY CO., LTD.二零零六年年報ANNUAL REPORT 200611董事長報告書 Chairmans Statement2006年，公司科研成果啤酒高效低耗釀造技術的開發與應用獲得2006年國家科技進步二等獎，此項技術不僅可以降低啤酒生產過程中的水耗、煤耗、蒸汽等資源消耗，同時也可以縮短發酵週期，是啤酒行業一次突破性的創新，對擴大公司產能、降低能耗等將發揮積極的推動作用。新年度展望展望2007年，公司將按照宏觀運勢，凸顯品牌，強化推廣，保持戰略執行一致性；微觀建模，資源集約，能力集成，提升價值鏈協同能力的指導思想，以激情歡動，奧運同行

47、為主題開展奧運營銷活動，按照1+3 品牌戰略規劃目標推進青島啤酒品牌和漢斯、山水、嶗山三大品牌的整合；持續強化專業化管理，提升價值鏈運營能力，實現公司總體戰略、職能戰略、區域戰略的和諧一致。2007年是公司實施整合與擴張並舉戰略的第一年，公司的啤酒銷量將達到508萬千升，其中青島啤酒主品牌達到190萬千升，董事會認為這個目標是積極進取的，公司的管理層將克服困難，努力實現預期目標。最後，本人謹向過去一年中給與公司大力支持的廣大投資者、業務夥伴和進取奉獻的管理層及廣大員工致以衷心的感謝！董事長李桂榮中華人民共和國青島二零零七年四月十九日In 2006, the scientific resear

48、ch result of “The Development andApplication of Brewing Technology with High Efficiency andLow Energy Consumptionwon “2006 National Sci-Tech ProgressAward (II). This technology can not only reduce the resourceconsumption of water, coal, steam during the production of beer,but also reduce the ferment

49、ation cycle as well, which is a break-through innovation in the brewery sector, and efficiently promotesthe Company to improve its output capacity, reduce energyconsumption, and so on.Outlook for 2007For the year of 2007, the Company will follow the guideline of“Utilizing all external and internal o

50、pportunities, highlighting onbrands, strengthening promotion, to maintain consistence betweenstrategy and implementation; establishing detailed managementmode, efficiently utilizing resources, absorbing human resources,to improve the synergetic ability of value chain”, to carry out theOlympic market

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青岛啤酒股份有限公司2006年年度报告（230页）.pdf

青岛啤酒股份有限公司2006年年度报告（230页）.pdf