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1、W W W.N A T I V E X.C O MAPAC MARKET SPOTLIGHTSOUTH KOREAI.KOREA,A TRULY MOBILE-FIRST COUNTRY A country where all citizens are connected by mobile Koreas app store ecosystem The 3rd highest SNS usage rate in the world A robust mobile gaming market How COVID-19 has changed mobile usageII.MOBILE COMME
2、RCE TRENDS IN KOREA Mobile shopping at a glance How mCommerce is shaping up in Korea Delivery&online grocery apps skyrocket after COVID-19 A new power in mobile commerce:second-hand goods and Daangn Market III.TOP MEDIA PLATFORMS IN KOREA The Top 10 most used apps NAVER:Beyond the search engine Kaka
3、o:A complete mobile ecosystem Global platforms in Korea:key features&trends Appendix:NAVER/Kakao advertising products S O U T H K O R E ATABLEOF CONTENTS02030405060871S O U T H K O R E AKoreas mobile market,which has grown rapidly based on its excellent internet and technology
4、infrastructure has taken a new turn due to the ramifications of COVID-19.Mobile users have been more active than ever before,and the market has penetrated every facet of life including communication,work,education and leisure.Changes in Korean mobile usage have also affected the mobile services land
5、scape.Coupang,Koreas leading eCommerce operator has been listed on the New York Stock Exchange.NAVER and e-mart,Koreas largest distribution company,have announced that they will respond to the growth of their market rivals with strategic alliances.In addition to this,CJ ENM,Koreas largest content pr
6、ovider has formed a strategic partnership with game companies to create an ecosystem of content to compete with Netflix.With the ongoing effects of the pandemic still being felt,the Korean mobile service industry continues to strive for innovation.Since COVID-19,livestreaming has skyrocketed in popu
7、larity by combining home shopping&social commerce.The fierce competition in the OTT market will help consumers enjoy differentiated content,improved experience and integrated memberships with other platforms.The acceptance of new mobile services by Korean users is expected to further spur on new tre
8、nds and accelerate the innovation of the mobile market.Our hope is that this report can enlighten Nativex clients with the necessary insights on the Korean mobile market such as a high-level overview of the Korean mobile market,the characteristics and trends of overseas platform in Korea and how to
9、prepare a regional business strategy in the post-COVID-19 era.FOREWORDEujin OHMarketing Communications Director,APAC 02S O U T H K O R E ABased on world class mobile infrastructure such as a prevalence of 5G and a fast internet environment,Koreas smartphone ownership rate reached 93%.Along with the
10、acceleration of the online ecosystem caused by COVID-19,a major change took place in the Korean mobile market-the growth in the entertainment sector such as mobile games,mobile commerce and video.I.KOREA,A TRULY MOBILE-FIRST COUNTRYS O U T H K O R E A03S O U T H K O R E ASource:Ministry of Science a
11、nd ICT,Nov 2020Some quick facts&stats about Koreas mobile internet ecosystem:A Country Where All Citizens Are Connected By MobileTotal number of internet users in Korea46.81+MillionSource:Internet Usage Survey&Korea Gallup Report,2020 Korea has over 10 million 5G users as of November 2020.This is ex
12、pected to accelerate further in 2021 with Apple and Samsungs release of 5G smartphones.Korea Has Successfully Commercialized 5G(USERS IN UNIT:10,000)0600400200007.2019 05.2020 08.2020 11.2020 2021CURRENT STATUS OF 5G SMARTPHONES IN KOREA5G UsersRate of smartphone ownership93%Av
13、erage time spent online in the region3.9 Hours/Day04S O U T H K O R E AAs with many other markets,the Korean mobile app store market has traditionally been dominated by Google Play and the Apple App Store.A new contender,One Store,has however begun to make in roads in the Korean market due to Google
14、s in-app payment fee policy.Koreas App Store Ecosystem GOOGLE VS APPLE VS ONE STORESource:Counterpoint Technology Market Research,2020Source:statcounter,July 2020Source:IGAworks,August 202013%65%20%SMARTPHONE BRAND PENETRATION IN KOREAMOBILE OS IN KOREAOne Store is a native Android-based app store c
15、reated by Korean mobile telecommunication companies SKT,KT,LGU+and NAVER.In response to Googles in-app payment fee policy,domestic app developers,OTT and music platforms are now entering the One Store.24.22%75.67%KOREAN APP STORE MARKET SHAREGoogle Play StoreOne StoreApple App Store18.4%10.6%71.0%05
16、S O U T H K O R E AThe 3rd Highest SNS Usage Rate In The WorldU.A.EKOREATAIWAN87%88%99%Source:DMC MEDIA,2020Koreas SNS usage rate is approximately 1.8 times higher than the global average(49%).SOCIAL MEDIA PREFERENCES BY AGEIt is the most preferred social media among teenagers(50.8%),20s(52.5%),and
17、30s(51.5%).Instagram10s30sNaver blog has no limit on content format or number of characters,and it has high penetration due to the NAVER search engine.Naver Blog40sBand is a closed SNS launched by NAVER that meets the needs of mid-dle-aged and elderly people who need an online space for meetings suc
18、h as group associations and social clubs.BAND 50s37.7%31.0%33.3%32.7%34.2%50.8%52.5%51.5%32.7%34.7%30.2%25.5%29.8%28.6%30.1%123Teenagers20+30+40+50+06S O U T H K O R E AA Robust Mobile Gaming Market70.5%of Koreans play games of these users,91.1%actively play mobile games47%of mobile game users have
19、increased their mobile game usage time since COVID-19Source:IGA works Mobile game market Overview,2020Source:KOCCA Game users Research,2020Male63.764.782.473.967.972.352.131.9Female20s10s30s40s50s60651KartRiderRush+9.19 MillionLineage MLineage 2M327 MIllion(hr)220 MIllion(hr)260 MIllion(hr)7.86 Mill
20、ion6.05 MillionAmong US!PUBG MOBILEPUBG MOBILE23TOP 3 MOBILE GAMES IN KOREA70.5%47%Distribution of Mobile Game UsersAGESGENDERTOTAL APP USAGE TIMETOP APP INSTALLS07S O U T H K O R E AThe Big 3 or 3N consists of Nexon,Netmarble and NCSOFT.The 3N have traditionally developed PC games but have recently
21、 shifted focus to mobile gaming.Together,the Big 3 have achieved$6.2 billion in annual sales.South Koreas Big 3 Mobile Game CompaniesThe 3Ns Most Popular GamesNexonThe Kingdom of the Winds Lineage MSeven nights 2 NetmarbleNCSOFTVertical:(MMORPG)MAU:147KVertical:(MMORPG)MAU:706KVertical:(MMORPG)MAU:1
22、44KSALES GROWTH OF THE THREE MAJOR DOMESTIC GAME DEVELOPERS(UNIT:DOLLAR)2019202001b500mNCSOFTNetmarbleNexon2b1.5b2.5b3b3.5bSource:Nexon,Netmarble,NCSOFT08S O U T H K O R E AVideo content usage has increased significantly with the size of the Korean OTT market in 2020 at around$700 million,1.5 times
23、larger than in 2018.Streaming giant,Netflix accounts for nearly half of the market share.Several Korean companies have also gained traction and are looking to strengthen their breadth of services in order to prevent Netflix from dominating the market.Korean OTT Platforms That Are Closing in On Netfl
24、ixOTT Market Share08Source:Wise App,Based on Korean Android,Feb 2021 wavveTVINGWavve is a joint venture between three terrestrial broadcasters and the telecommunications company,SKT.Wavve excels where Netflix cannot-at streaming linear Korean television.Wavve has recently started to develop original
25、 content to compete directly with Netflix.Originally founded by content giant,CJ E&M,TVING recently partnered with NAVER to help boost membership.TVING members will then have access to over 39 networks.How COVID-19 Has Changed Mobile UsageNetflix46.5%wavve14.8%TVING12.7%U+Mobile11.3%Seezn7.5%WATCHA7
26、.3%09S O U T H K O R E AA Rise in Remote Work&Study ServicesUsers Are Looking for New Hobbies59.2%78%The growth rate of childrens educational app usage after social distancing.Koreas top 100 companies have implemented telecommuting.Various platforms that support at home activities,such as interior d
27、esign,handmade markets,online classes and ebooks,are gaining more attention.Ohou.seIdusClass101MillieRIDI BooksHandmade GoodsE-book PlatformE-book PlatformOnline Learning PlatformInterior DesignMAU2.96MMAU1.87MMAU745KMAU334KMAU81KMAU:Google Android&iOS,Mar 2021 Source:KOCCA Covid-19 and Content Use:
28、Changes and Prospects,202010S O U T H K O R E AGrowth of Interior Design Apps As The Home Economy Grows:Ohou.seVERTICALLAUNCHEDMAUJuly,20142.96 M17 MCommunity-based Interior DesignSimilar to Pinterest,Ohou.se is a social media platform that offers a variety of services related to interior design,fro
29、m interior information to in-app product purchasing.Ohou.se has grown very rapidly due to the continued remote work and study policies that have been implemented nationwide.Ohou.se is currently the only Korean app to surpass 17 million downloads on the Google Play Store and is on the verge of attain
30、ing unicorn status.Ohou.se has a wide user base with about 30%of users in their 20s and 30s as well as a large 40+user base.In the early days of the service,Ohou.se saw growth through organic content sharing,and later developed into a fully-fledged eCommerce platform where users could purchase the f
31、eatured products.Ohou.se are also actively utilizing O2O by mediating online users and offline interior construction companies.DOWNLOADSInterior Design IdeasIn-app purchasingO2O mediation to assist with construction and contracting11S O U T H K O R E AII.MOBILE COMMERCE TRENDS IN KOREAS O U T H K O
32、R E A12S O U T H K O R E AMobile shopping is one of the most familiar mobile services for Koreans.Mobile shopping rates for users in their 50s and older were lower than other age groups.89.2%Male95.0%FemaleMobile Shopping Users by GenderAge Distribution of Users Using Mobile Shopping 0%20%40%60%80%1
33、00%20s30s40s50s AboveMobile Shopping at A Glance 96.9%30s40s50s Above20sSource:Open Survey Mobile Shopping Trend Report,2020KSIDI Middle-Aged Peoples Trend of Possession and Utilization of Smart Media,202013S O U T H K O R E AMobile outpaces PC for online shopping transactions.Coupang holds a strong
34、hold on expedited delivery services due to its vast logistics and delivery infrastructure.Naver Shopping is equally as popular and seamlessly integrates search and payment services.Wemakeprice,TMON,and 11Street on the other hand excel at providing highly discounted prices.COVID-19 drove mobile shopp
35、ing transactions up 21.9%YoY.21.9%November 2019 November 2020How Mcommerce is Shaping Upin Korea64.8%MOBILE35.2%PCSource:DMC,2020 Internet Shopping Market Status and Prospect,2020Source:Statistics Korea Online Shopping Trends,Nov 2020Coupang&NAVER,Koreas Most Popular Ecommerce AppsSource:Open Survey
36、 Mobile Shopping Trend Report,2020Coupang NaverShoppingGmarket11Street WemakepriceTMONAuctionSSG.COM 54.7%52.6%27.9%26.1%19.7%17.2%12.3%11.6%Usage rate of mobile eCommerce$7.523M$91.69B14S O U T H K O R E ADelivery&Online Grocery AppsSkyrocket after COVID-19Food delivery services and online food mar
37、kets grew rapidly throughout 2020.Many previously offline restaurants jumped on the opportunity for delivery only services and many franchise brands have introduced their own delivery apps to cope with demand.2019202018.3B12.56B(Unit:dollars)Source:WiseApp/Wise Retail,2020Food Delivery App PaymentsK
38、oreas Most Popular Delivery AppsMAU:Google Android&iOS,Mar 2021 12.65M5.39M3.35MBAEMINYogiyoCoupang Eats 15S O U T H K O R E A20215.4 purchases/monthSocial distancing measures increased the demand for online shopping and consumers online grocery purchases averaged 5.4 per month,an increase in freque
39、ncy compared to the previous year.The next day delivery market grew rapidly to$1.794 billion in 2020.Koreas Amazon“Coupang”,SSG.com which has a large distribution network with a large company in the background.And“Market Kurly,”which started as a startup company became the aid of following morning d
40、elivery are leading the online grocery purchase market.The Heyday of Online Grocery MallsNext Day Delivery Leads The Online Food Market20204.4 purchases/month20193.9 purchases/month2018Coupang2020Market Kurly2019SSG.COM 1.794 B50.7%717 M54.1%358 M75.6%Source:Open Survey Mobile Shopping Trend Report,
41、2020NEXT DAY DELIVERY MARKET GROWTH(UNIT:DOLLAR)PURCHASING RATE FOR ONLINE GROCERY BRANDS16S O U T H K O R E AA New Power in Mcommerce:Second-Hand Goods And Daangn MarketVERTICALLAUNCHEDMAUJuly,201515M20MSecondhand marketplaceDOWNLOADSDaangn Market is a community based secondhand marketplace that ha
42、s grown rapidly in recent years with one in five Koreans using the app more than once a week.Emphasizing a hyperlocal eco-friendly economy by narrowing the transaction range to a radius of 6km.Recently,Daangn Market announced plans to introduce a payment service to make it easy and safe to trade thr
43、ough Daangn Pay instead of cash.The growth of the Daangn Market was influenced by the spread of COVID-19 and Millennials/Gen Z which are more cost and eco conscious.Secondhand C2C dealsLocal recommendations17S O U T H K O R E AIII.TOP MEDIA PLATFORMS IN KOREAS O U T H K O R E AKorean mobile messenge
44、r,KakaoTalk,and Koreas largest search engine,NAVER,are ubiquitous in the Korean market.Delivery apps,Coupang and BAEMIN,have recently gained traction due to the lingering effects of COVID-19.In addition to this,secondhand marketplace,Daangn Market has began evolving into a more comprehensive communi
45、ty-based local economy.18S O U T H K O R E AThe Top 10 Most Used AppsMobile messagingKakaos webtoons,web novels,etc.Mobile content platformKakaos search engineSearch engineNAVERs map serviceNAVERs open social communityNaver WebtoonBANDCoupangBAEMINDaangn MarketNAVERs webtoon platformClosed SNS launc
46、hed by NAVEReCommerce platformDelivery serviceSecondhand marketplaceKakaoTalkKakaoPageDaumNAVERNaver MapTIME SPENT IN-APP(UNIT:BILLION)KakaoTalkYouTubeNAVERBANDCoupangInstagramNaver MapBAEMINDaangn MarketFacebook4,2334,0063,5701,9201,7901,4241,3531,1991,1061,016THE MOST USED APPS(UNIT:10,000)VERTICA
47、LNaver CafeNAMENAMEUsersYouTubeKakaoTalkNAVERInstagramFacebookDaumNaver WebtoonTikTokKakaoPageNaver Cafe622265262424MinutesVERTICAL19S O U T H K O R E ANAVER:Beyond The Search EngineStarting in 1999 as a search engine,NAVER,has since strengthened its commerce business with forays into liv
48、estreaming commerce and brand stores.NAVER recently laid the foundation for its entry into Japan with the merger of its subsidiaries Line and Softbank Z Holdings in 2020.In addition to this,NAVER is also trying to secure a foothold in North America by bringing Naver Webtoon to the US market.Koreas l
49、argest search enginePayment servicesBlog serviceWebtoon platformOpen social communityIntegrated platform for web novels,webtoons and ebooksClosed SNSMusic platformeCommerce platformLivestreamingAR Camera AppNAVER Platform App Services NAVERNaver PayNaver BlogNaver WebtoonNaver CafeSERIESBANDNAVER VI
50、BENaver ShoppingV LIVESNOWLive broadcasting Web entertainment and dramaNaver TV20S O U T H K O R E ANaver Shopping is a shopping portal that provides product search,pricing comparison,and shopping content.Similar to Google Shopping,traffic is driven through NAVER search results and purchase can be m
51、ade directly on the NAVER apps or web browser.Naver ShoppingV LIVE,is a South Korean live video streaming service that allows celebrities based in the country to broadcast live videos such as live chat sessions with fans,performances,reality shows and award shows on the internet.V LIVENAVERs Major A
52、ffiliates And ServicesNaver Pay is a fintech service provided by NAVER Financial and is a simple payment service similar to Apple Pay or WeChat Pay.It is provided as a payment method in many Korean mobile apps and as well as Naver shopping.Naver PaySNOW is an image messaging and multimedia mobile ap
53、plication created by Camp Mobile,a subsidiary of NAVER.It features virtual stickers using augmented reality and photographic filters.Pictures and messages sent through Snow are only accessible for a short time.SNOW Corp.also created social avatar app,ZEPETO.This app allows users to personalize avata
54、rs with millions of items,from trending clothing,hairstyles,and makeup to branded collabs.SNOW21S O U T H K O R E AKakao:A Complete Mobile EcosystemIn addition to its wildly popular messaging service,Kakao has formed a fully-fledged mobile ecosystem by providing various lifestyle services such as sh
55、opping,transportation,photography and music.By expanding its business into finance,content,commerce and gaming sectors,it has successfully built a Kakao Universe.Recently,we have acquired Zigzag,a fashion commerce platform loved by the MZ generation and are challenging the global fashion commerce ma
56、rket.Koreas No.1 mobile messengerKakaosmobile game service Social network platformMapsContent platform for webtoons,novels,etc.Mobility service appComprehensive video service for OTT,personal internet broadcasting,etc.Web portalInternet bankingClosed blog servicesPayment servicesKoreas largest music
57、 streaming service Kakao Platform App ServicesKakaoTalkKakaoGamesKakaoStoryKakaoMapKakaoPageKakao TKakaoTVDaumKakaoBankBrunchKakaoPayMelon22S O U T H K O R E AKakaoPage is a monetized content platform optimized for mobile devices.It started its first service on April 9,2013,and in 2021 it merged Kak
58、aoPage with about 8,500 intellectual property(IP)powers and Kakao M with drama/film production companies to establish Kakao Entertainment.KakaoPageKakaoGames Corp.is a South Korean video game publisher and a subsidiary of Kakao.It specializes in developing and publishing games on PC,mobile,and VR pl
59、atforms.KakaoGamesStarting with Kakao Taxi in 2015,Kakao Mobility provides online taxi-hailing and parking services.Kakao Mobility brands include Kakao Taxi,Kakao Driver,and Kakao Navi.Kakao TKakaos Major Affiliates And ServicesKakaoBank is a Korean internet banking sevice that started in 2017 and o
60、perates exclusively for mobile devices.As of November 2020,KakaoBank app has more than 10 million active users per month.It is a mobile only bank that utilizes the characteristics of mobile services such as transferring accounts without an account number through Kakao Talk and being able to do banki
61、ng without visiting a branch.KakaoBankMelon is Koreas largest music streaming service which merged with Kakao in 2016.Melon comprises of domestic companies,including NAVERs Vibe and SKTs Flo and is fiercely competitive with Spotify which was recently released in Korea.Melon23S O U T H K O R E AMAU:G
62、oogle Android.Mar 2021 Global Platforms in Korea:Key Features&TrendsAs YouTubes influence continues to grow,traditional media,including terrestrial broadcasters are also using YouTube to secure digital subscribers.As the influx of global K-pop fans movies and dramas continue to grow globally,broadca
63、sters have begun to offer a variety of content such as K-pop movies and dramas.YouTube MAU 25.3MInstagram has long been the most popular social media for Millennials and has been a boon for brand marketers looking to collaborate with influencers.In addition to this,influencers have also been creatin
64、g their own brands and products.Collaborating with micro and nano influencers is also effective as audiences become increasingly more niche and fragmented.Instagram MAU 7.79MFacebook consistently ranks as one of the most widely used apps globally and Korea is no exception.Facebook Korea has also dep
65、loyed Marketplaces and other eCommerce tools into the app.Facebook MAU 6.41M24S O U T H K O R E AWhilst Twitter is not as popular in Korea,K-Pop idols such as BTS,EXO,and GOT7 use Twitter as a channel to communicate with global fans.Twitter MAU 2.12MTikTok is one of the platforms that have been succ
66、essful in localizing towards the Korean market.In particular,Challenge content,which started with the influence of Zicos Any Song Challenge,has formed numerous memes and has also developed as a means of promoting music market trends and corporate brands.TikTok MAU 16.0KWhile the usage rate is lower
67、than that of other countries with 2.6 million domestic subscribers(as of January 2019),it is gradually drawing attention as a corporate branding channel due to changes in the corporate recruitment system centered on high-quality content and experienced workers.LinkedIn MAU 85.2KTinder was first intr
68、oduced to Korea as a dating app,but a new approach was needed in Korean culture,where casual dating through dating apps was not widely popular.In response,Tinder attempted to redefine it into a social discovery app.In addition,it provides a new place for communication where you can meet mentor-mente
69、e relationships or friends who share common interests and hobbies.Tinder MAU 77.7K25S O U T H K O R E AIncrease traffic over site linksNews,blogs,etc.CPCOffer rewards to customersIncrease brand exposure and awareness Increase brand exposure Various advertising types,including webtoons and mobile new
70、sClick Choice AdvertisingShopping Search AdvertisingBrand searchVideo AdvertisingBand AdvertisingWebtoon AdvertisingSearch-type adsInfluencer AdvertisingTheme edition advertisingMain AdvertisingSub AdvertisingSearch Ads(SA)Display Advertising(DA)NAVERPlatformCategoriesCharacteristicsDetailsAdvertisi
71、ng typeSite Search AdvertisingContent Search AdvertisingProvide advertising in native format to shopping search resultsExpose advertising at the top according to related keywords when searching for a brandExpose links to corresponding industry areasSend messages in banner format on mobile first scre
72、en,top of edition(news,entertainment,sports)Forward messages in native and video advertising formatsTarget to the visitors according to their preferenceAdvertising played on major video services such as Naver TV and V LIVEFull-screen advertising and feed advertising in BANDVideo,images,slides,etc.Ex
73、pose information when searching for brand keywords such as banners,native,reviews,etc.Influencer Ads Exposed to Home,Power Blogs,and MoreIncrease brand awareness Performance-driven targeting options Exposure to search results screens and search contentProvide reliable information to deep-intention o
74、f keywordsAppendix(1)Advertising Products26S O U T H K O R E AOperate systematic advertisements such as advertising exposure areas and material exposure methodsIncrease brand awareness and drive purchase transitionSet the audience using customer data Set ads based on Kakao users current location and
75、 activity tendencyExpose only one ad with the highest bid to optimization accounts,charge per clickProvide optimal advertising based on setting advertising objectives such as transition,visit and reach Brand searchShoppingKakao TV(Video)BannerApp FeedMessagingDisplayKakao Biz boardSearch AdsDisplay
76、AdsKakaostory AdsKakaoPlatformCategoriesCharacteristicsDetailsFormatKeywordsProvide information included in the shopping search listAdvertising exposed when searching for brand keywordsOptimized advertising with prospect targeting technologyProviding optimal advertising efficiency using megatraffic
77、such as KakaoTalk,Daum,etc.Advertising through KakaoTalk messagesExpose video ads to Kakao TV contentPeriodically expose banner-type ads to app feedsPeriodically expose advertisements in the form of posts in the app feedHigh target coverage,brand safety guaranteedCharge per exposure Expose in conten
78、t recommendation form when searching keywordsAppendix(2)Advertising Products27S O U T H K O R E AAt Nativex,our mission is to deliver sustainable growth and ROI to our clients through transparent and reliable solutions.With a wide range of mobile marketing solutions available,our team can help globa
79、l brands and advertisers reach their audiences in Southeast Asia and other key markets around the world.If youre looking to achieve success in Southeast Asias mobile market and beyond,then contact the Nativex team today.Our approach combines global expertise with local execution:Glocalization.Our ap
80、proach is dataled,powered by human intelligence.We ensure sustainable returns.We secure and protect data.We think like our customers.We Are NativexOur DNA27S O U T H K O R E A28S O U T H K O R E ANativex Mobile Marketing SolutionsSuccessfully run your advertising campaigns in China with a team to br
81、idge the gap.As a global team with roots in China,Nativex has the cross-cultural fluency required to successfully navigate any challenges and ensure your campaigns are relevant,accurate,and appropriate.Learn more about XploreChina.YOUR GATEWAY TO CHINAS MOBILE MARKETTopWorks Creative Studios is a gl
82、obal creative network.With 14 teams established in over 30 countries across the world,TopWorks connects you with 200+creative studios worldwide.Our mission is to empower advertisers with excellent creatives,that drive performance and enable visible returns.With this in mind,weve built a global creat
83、ive resources network,and equipped it with data and insights from local.Learn more about TopWorks.CREATIVE EXCELLENCE,VISIBLE RETURNSXMP by Nativex is the first multi-channel media buying tool that connects top channels across China and the West.Built by the Nativex media buying experts for media bu
84、yers,XMP allows you to streamline complex campaign workflows across platforms like TikTok,Snapchat,Douyin,WeChat,Kuaishou,and more.Learn more about XMP.MEDIA BUYING MADE EASYAs one of the top global TikTok performance ad agencies and an official TikTok Marketing Partner,we have the access and experience to help you expand your advertising channels,grow your business and bring awareness to a whole new segment of mobile users.Learn more about our TikTok solution.ADVERTISE ON THE WORLDS FASTEST-GROWING SOCIAL APPLearn more about Nativex at: Follow us on social:ENABLE VISIBLE RETURNS